QUOC is dedicated to crafting high-performance cycling footwear that seamlessly blends comfort, style, and functionality. A fast-growing brand with a rapidly expanding community, we are on the hunt for a data-driven and dynamic marketeer to manage and oversee our global e-commerce function. This role is ideal for someone with a passion for cycling, a strong analytical background, and the ability to drive growth through innovative digital strategies. It will involve ensuring a seamless and premium customer experience while aligning e-commerce efforts with QUOC’s overall brand strategy.
Key Responsibilities:
* Develop and execute a comprehensive e-commerce strategy to drive sales growth (in key areas such as conversion rate, average order value, and traffic).
* Optimise the user experience across desktop and mobile platforms, ensuring a seamless and engaging customer journey.
* Implement conversion rate optimisation initiatives using A/B testing, heatmaps, and customer insights to improve key metrics.
* Align e-commerce strategy with QUOC’s overall brand direction
* Collaborate with the Digital Marketing team to drive traffic through SEO/SEM, performance marketing, and promotional campaigns.
* Work with Creative and Product teams to enhance on-site product presentation, pricing, and promotions.
* Monitor and produce weekly and monthly reports on KPIs such as traffic, conversion rates, AOV, and sales performance
* Conduct regular site audits, troubleshoot usability issues, and ensure technical stability with IT and external developers.
* Source and manage digital freelancers, including developers, ad builders, and SEO writers, to support e-commerce operations.
Skills and Qualifications:
* 3+ years of e-commerce management experience, preferably in premium retail or cycling/sports space.
* Strong project management and prioritisation skills
* Proven success in driving sales growth through digital improvements and effective site merchandising.
* Strong analytical skills with experience using tools like Google Analytics, Shopify or Triple Whale.
* Demonstrable understanding of premium product businesses and seamless customer experiences.
* Strategic thinker with the ability to balance overarching vision with hands-on execution.
* Collaborative leader skilled in managing teams and aligning cross-functional stakeholders.
* Passion for cycling or outdoor sports.
* Experience with performance marketing, SEO, and social media platforms like Facebook, Instagram, and Strava.
* Basic experience in coding would be a huge plus
This is a remote opportunity with some flexibility to discuss full-time or part-time working arrangements. QUOC offers a dynamic and collaborative work environment within a passionate and growing brand and the opportunity to shape the future of the brand’s e-commerce strategy and global presence.