Founding product marketing lead | climate-tech app | remote

Job Description

Founding Product Marketing Lead | Climate-Tech App | Remote (Europe-based)


We’re partnering with a fast-growing climate-tech startup on a mission to make climate action part of everyday life.

Their consumer app has already attracted tens of thousands of users globally — and they’re just getting started.

They’re hiring a Founding Product Marketing Lead to own positioning, craft the narrative, and turn user insight into product and go-to-market strategy.


The Mission

To make climate action simple, social, and measurable.

You’ll connect the dots between audience insight, product, and storytelling defining how the company communicates value, launches new features, and drives engagement that lasts.


What You’ll Own

Positioning & Narrative

• Define the story that connects product value to user needs.

• Shape messaging that resonates across audiences and moments in the journey.


Go-to-Market & Launch Strategy

• Plan and execute launches for new product features.

• Build frameworks that link audience insight, creative storytelling, and product strategy.

• Align stakeholders around clear value propositions and success metrics.