Who we are: Apex Systems is a leading Data and Digital Transformation professional services organization focused on providing solutions with real business value. We provide a customer-focused approach to building authentic partnerships with our clients with objective counsel from concept to deployment for a consistent voice through the dynamic IT environment. Overview: Job Title: Channel Marketing Manager Location: One day per week in office in Reading, UK (4 days remote) Shift: Standard day shift, 40 hours per week Monday-Friday Duration: One year contract Pay: £ 22 per hour Principal Duties and Responsibilities: The Channel Marketing Manager will have responsibility for supporting retail channel marketing strategies for the sub-region. They will drive the strategy, investment priorities, goals by line of business. The role is accountable for driving Channel Marketing plans and leveraging regional execution structures as appropriate. The role will work closely with Labor and Device Marketing Leaders to drive execution priorities, opportunities and synergies. Analysis & Insight • Procure and assimilate consumer behavior into insights within the context of the sub-region a consumer profiles to drive unified sell-thru plans • Maximize ROI on future activities by measuring and optimizing marketing campaigns, promotions performance and sell-thru. • Anticipate and discover competitor’s activities, and adjust retail marketing programs to counter. • Work with subsidiaries to analyze the partner’s existing marketing capabilities in order to recognize and execute on specific local needs • Collaborate with World Wide and EMEA Channel and Local teams to develop marketing plans, inclusive of Digital, addressing upcoming selling seasons and industry trends. Marketing Planning • Work with subsidiaries to help create medium and long-term execution plans in line with seasonal plannning to maintain retail channel momentum through the product life cycle and follow the key retail selling seasons • Guide subsidiaries to anticipate needs of the selling seasons and industry trends and deliver feedback to support • Drive creation and review of key ROB processes within sub region • Drive local alignment to WW seasonal planning guidelines that delivers readiness and execution in market. Marketing Execution • Drive subsidiary execution & seamless integration between Category, Sales & Retail Services • Drive consistent Channel Marketing (EPIC) Execution that achieves required goals and aligns with Corp guidance and aligning any required changes with corporate Channel Marketing • As necessary, translate category management plans for subsidiaries, and coordinating marketing efforts at the local level between sales, category management, and internal support teams (visual merchandising, field labor & training, and Digital) to drive successful execution of retail programs, training, promotions, and events. • Use results of analysis to learn from execution success and failures and share this with subsidiaries Business Operational Excellence • Work with subsidiaries to maintain budgets and maximise ROI • Demonstrate creativity and entrepreneurial behavior while staying on strategy • Ensure countries are aligned with PC Aisle LOB KPIs, inclusive of Digital. • Work the Labour and Evangelism leads to drive excellence in field reporting and analysis for PC Aisle products Leadership • Direct and indirect leadership with outcomes • Influence across boundaries • Impact and Influence w/o Authority • Effectively communicates the business strategy, describes and holds team accountable to key goals. Key Competencies: • Marketing Principles (25%)- Develop integrated marketing plans and strategic market objectives by channel partner, drive marketing execution, and measure execution and return on investment (ROI). • Strategic Business Planning (10%)- Create strategic business objectives and category plans across all commercial customer touch points, coordinate partner segmentation and prioritization, and strategically influence assortment and volume builds, and execute against the product lifecycle. • Consultative Leadership (20%)- Influence partners with category subject matter expertise to support the sales motion across the channels. Impact and influence the product business groups and drive cross group collaboration. • Business Operational Excellence (20%)- Execute against scorecards and Key Performance Indicator (KPI) targets, drive inventory management. • Leadership (15%)- Influence across boundaries that delivers expected results. Requirements: • Marketing/Business Bachelor’s Degree– MBA preferred • 4 years relevant experience in Retail/Channel Marketing/Marketing/Retail Sales • Proven success at marketing and execution planning – particularly with Consumer Technology products • Strategic business planning • Executive & Intercultural communication skills • Strong partner relationships • Cross group collaboration • Forward looking and strategic thinking • New product launch experience • Leading and thriving in ambiguity • Strong coach and teacher of others