Job Description
PPC Specialist
Location: Colchester (Hybrid)
Salary: £35,000
Industry: Retail
We're working with a growing retail brand based in Colchester looking to hire a dedicated PPC Specialist to take ownership of their paid advertising channels and help accelerate their digital growth.
This is a great opportunity for someone with a strong analytical mindset and hands-on experience managing PPC campaigns, looking to make an impact in a fast-paced, product-focused environment.
Responsibilities:
* Plan, execute, and optimise PPC campaigns across Google Ads, Microsoft Ads, and paid social platforms
* Monitor campaign performance, manage budgets, and ensure delivery against ROAS targets
* Conduct keyword research, competitor analysis, and A/B testing to improve results
* Create compelling ad copy and collaborate with the content/design teams to optimise landing pages
* Produce regular reports and performance insights for internal stakeholders
* Work closely with the wider marketing and e-commerce teams to align on strategy
Requirements:
* Minimum 2 years' experience in a PPC role, ideally within retail or e-commerce
* Strong knowledge of Google Ads and Google Analytics
* Demonstrable experience managing paid search budgets and driving ROI
* Data-driven with strong attention to detail and a test-and-learn mindset
* Experience with Microsoft Ads or paid social (Facebook, Instagram, TikTok) is a bonus
* Excellent communication and organisational skills
Benefits:
* £35,000 annual salary
* Hybrid working model (2-3 days per week in the Colchester office)
* 25 days annual leave plus bank holidays
* Staff discount, pension scheme, and career development opportunities
* Supportive, collaborative team culture in a growing business
In Technology Group Ltd is acting as an Employment Agency in relation to this vacancy.
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