Location: Milton Keynes, UK (with travel required)
About Urban Automotive
Urban Automotive is a globally recognised luxury automotive brand, known for design-led, OEM-level styling packages and world-class craftsmanship. With a growing presence across the UK, Europe, the Middle East and the US, we’re entering an exciting next phase — scaling the brand, expanding our reach, and elevating every touchpoint.
We’re now looking for an exceptional Marketing & PR Manager to help shape Urban’s brand story globally and drive campaigns, partnerships and activations that reflect our premium positioning.
The Role
Reporting to the Global Brand & Marketing Director, the Marketing & PR Manager will play a central role in delivering Urban’s global brand strategy across influencer partnerships, marketing campaigns, social media, PR and live brand experiences. This is a hands‑on leadership role, ideal for someone who can think strategically, execute brilliantly, and manage partners and internal teams to a high standard.
You’ll be working across some of the most exciting elements of brand building — from creator collaborations and launches to events, media coverage and cultural moments — ensuring Urban continues to lead at the premium end of the market.
Key Responsibilities
Influencer & Partnership Programme
* Own and manage Urban’s influencer and partnership programme end‑to‑end
* Identify, onboard and nurture relationships with high‑value creators, ambassadors and aligned partners
* Manage influencer contracts, deliverables, content usage rights and performance reporting
* Collaborate with the content team to maximise influencer‑led output across platforms
Social Media (Paid & Organic)
* Oversee Urban’s paid and organic social presence across all major platforms
* Work closely with the Social Media Executive and Marketing Executive to plan content calendars, campaign rollouts and reactive content
* Collaborate with our digital marketing agency on paid social strategy, targeting and performance optimisation
* Ensure all social output remains aspirational, culturally relevant and commercially effective
Events & Brand Activations
* Lead planning and delivery of Urban events and brand activations, including product launches, customer experiences, partner events and industry showcases
* Partner with PR, influencers and media to maximise exposure and impact around live moments
* Collaborate with internal teams to ensure events are captured and repurposed for ongoing marketing use
* Manage budgets, suppliers, timelines and logistics to deliver seamless, on‑brand experiences
PR & External Agency Management
* Act as day‑to‑day lead with Urban’s PR agency, ensuring clear briefs, proactive story generation and strong coverage
* Work closely with our digital marketing agency to align paid activity with wider brand and campaign objectives
* Manage budgets, deliverables and timelines across all external partners
* Line manage and develop a small in‑house team including Social Media Executive, Marketing Executive and Content Lead
* Set clear objectives, provide regular feedback and support ongoing progression
* Encourage close collaboration between marketing, content, design and the wider business
Brand & Strategy
* Work closely with the Global Brand & Marketing Director to elevate Urban’s brand across every touchpoint
* Contribute to long‑term brand strategy, market expansion and major brand initiatives
* Support global activity across key markets: UK, Europe, the Middle East and the US
What We’re Looking For
* Proven experience in a marketing and PR role within a premium, luxury or lifestyle brand
* Strong understanding of influencer marketing, social media strategy, events and integrated campaign delivery
* Confident in managing agencies, suppliers and external partners
* A strong people manager with experience leading and developing a small team
* Highly organised, commercially aware and detail‑focused with strong project management instincts
You’ll Thrive Here If You Are
* Detail‑driven, proactive and solution‑focused
* Passionate about storytelling, aesthetics and premium brand building
* Calm under pressure and comfortable managing multiple priorities
* Naturally connected to luxury, automotive and cultural trends
* Collaborative and energised by fast‑paced, creative environments
Location & Travel
This role is based at our UK HQ in Milton Keynes, with travel required for key events, shoots and brand activations - including annual attendance at the Goodwood Festival of Speed.
Why Join Urban
This is an opportunity to play a key role at a fast‑growing luxury brand with global ambition - working on some of the most exciting aspects of modern brand building: creators, campaigns, culture, events and premium storytelling. In addition to this our team benefits include:
* Salary sacrifice EV company vehicle scheme
* Pension contribution
If you’re ready to help shape the next chapter of Urban Automotive, we’d love to hear from you.
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