Reporting to the Head of Retail, we are seeking a creative and detail-oriented Visual Merchandising Manager to lead the visual strategy and execution across our retail stores. This role is pivotal in bringing our brand to life in-store by driving impactful visual displays, maintaining planogram designs and standards, and ensuring an exceptional customer experience. Based in our London Head office with regular visits to our stores as required. This is a hybrid role with 3 days working from the office or stores and 2 days working from home. Key Accountabilities & Responsibilities(include but are not limited to): Develop, implement, and drive the Visual Merchandising plans across all stores to enhance customer experience and commercial performance. Plan and execute visual displays in line with the trade plan, product launches, promotions, new stores and marketing campaigns. Work closely with the Head of Retail to deliver planograms, display guidelines, and store presentation strategies. Enhance product visibility through strategic placement and impactful presentation. Continuously review and adapt the layout of underperforming categories and key ranges to improve engagement and sales. Create display concepts using artistic skills or CAD software (AutoCAD, Mockshop, Adobe Creative Suite, etc.) Support the Head of retail with all new store openings Liaise with Buying, Merchandising, Marketing, and Design teams to ensure VM aligns with brand vision and commercial goals. Benchmark against competitors to ensure Cass Art maintains a market-leading visual identity. Develop and distribute VM tools and resources to stores, enabling consistent and effective execution. Conduct regular VM audits and store visits, providing actionable feedback and coaching. Maintain and evolve the visual identity of the Cass Art brand, ensuring an engaging, inspirational, and commercial environment. Desired Knowledge, Skills & Experience Proven experience in Retail Visual Merchandising, preferably in a multi-store or regional field role. (minimum 3 years) In-depth understanding of VM principles, current industry trends, and consumer behaviour Experience in developing VM materials and tools from concept to implementation Strong understanding of store layouts, planograms, and space optimisation principles. Comfortable with the manual element of the job as part of VM duties Experience with visual/spatial planning tools like SketchUP, PTC Creo, CATIA etc. and/or equivalent VM-specific software (essential) Proven success delivering high standards of VM in a fast-paced retail environment Ability to analyse sales data and translate insights into actionable visual strategies. Collaborative and inspiring, fostering teamwork across our store network and head office departments Comfortable receiving and applying constructive feedback Detail-oriented and proactive, ensuring high standards in visual execution. Ability to work in a fast paced and ever-changing environment. Proactive, resourceful, and practical. Results-driven, with a strong commercial mindset and focus on sales impact
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