Senior User Researcher
Department: RSD: Research & Insight
Employment Type: Permanent - Full Time
Location: London, UK
Description
About us
Were Transform.
Transform is a fresh alternative to Big Consulting. As an end-to-end transformation partner, we define, design, build and operate systems that solve our clients’ toughest challenges and seize their biggest opportunities. That often means combining strategy, data, AI, technology, and change management. Sometimes we manage and operate the systems we create; other times, we hand it over for the client to run – standing by to make improvements when things change. It all comes down to making an impact: improving lives, supporting citizens, streamlining workflows, and making the world a better place. We specialise in public sector and public-facing organisations—from government agencies and local authorities to energy, utilities, transportation and healthcare. We also work for some of the world’s most dynamic brands across automotive, retail, financial services, and consumer goods.
In 2024, Transform acquired Cadence Innova, the UK’s leading public‑sector change consultancy. The result is a fresh kind of partner: together, we’re able to deliver change from the very first ideas through to deployment—building on our deep relationships at every level of government.
Were part of the Next 15 group, a multi‑national organisation spanning over 25 brands. We combine the financial robustness and breadth of services of a large organisation, with the nimbleness and innovation of a smaller brand.
If you are keen to help us build the workforce of the future, we should talk. We’re all in! Thats what gets us out of bed every day. We hope you feel the same.
The Role
The Senior User Researcher will plan, design, and conduct research to support the design and development delivery team.
You will act as the voice of the user for the product team, representing user needs throughout all project phases and will lead behavioural in‑context research events; analyse, synthesise, and organise research data into meaningful themes, categories, and visually compelling frameworks and behavioural models.
As the Senior User Researcher, you will lead usability testing from developing recruitment briefs and/or recruiting participants. You will also design and develop, script, and analyse ad‑hoc qualitative/quantitative surveys. You will be expected to gather insight at the discovery stages of a product to help prove the concept and validate the proposition.
You will ensure research findings are relayed quickly to teams, so user needs are well understood – while communicating with teams in an engaging way to build empathy and drive action. Furthermore, you will be able to apply your knowledge in human factors, ethnography, and the user‑centred design process in an iterative development environment.
Key Responsibilities
The Senior User Researcher will plan, design, and conduct research to support the design and development delivery team.
You will act as the voice of the user for the product team, representing user needs throughout all project phases and will lead behavioural in‑context research events; analyse, synthesise, and organise research data into meaningful themes, categories, and visually compelling frameworks and behavioural models.
As the Senior User Researcher, you will lead usability testing from developing recruitment briefs and/or recruiting participants. You will also design and develop, script, and analyse ad‑hoc qualitative/quantitative surveys. You will be expected to gather insight at the discovery stages of a product to help prove the concept and validate the proposition.
You will ensure research findings are relayed quickly to teams, so user needs are well understood - while communicating with teams in an engaging way to build empathy and drive action. Furthermore, you will be able to apply your knowledge in human factors, ethnography, and the user‑centred design process in an iterative development environment.
Skills, Knowledge and Expertise
Key Skills/Experiences:
* Strong experience working in service design projects and leading multi‑disciplinary teams to deliver projects
* Experienced in using a variety of user research methodologies including:
* “Guerrilla research”, Focus groups, 1‑2‑1 interviews and Group/Lab facilitation
* Experience in recruitment of target users, sampling, drafting screeners
* Excellent analytical and problem‑solving skills, including data and thematic analysis
* Ability to quickly develop recommendations based on evidence
* Confident in presenting explaining user needs to clients who may be unfamiliar with human‑centred design
* Comfortable working with data, from gathering and analysis through to design and presentation
* Ability to quickly sketch out requirements
* Ability to step back and take a helicopter view of the requirements
* Identify opportunities to create business value and improve the user experience, based on user research; organise opportunities into visually compelling matrices/maps
* Proven experience of working in an agile development environment with User Experience teams, designers, and developers to create new digital products and services
* Experience of user segmentation and/or developing design personas/user profiles
* Experience of task and role mapping
* Experience across web content, tools, and transactional services, especially those with complex user journeys.
* Demonstrable knowledge, experience in and passion for web/application user‑centred design practices
Desirable:
* Experience working with government and the public sector
* Experience or knowledge of the Government Digital Service and government design principles
* Experience managing/mentoring junior User Researchers
* Experience of the Government Digital Service design system
* Experience of delivering Discovery, Alpha, Beta, Live
* Experience in design sprints and rapid prototyping
Our culture and benefits
Our culture is built on:
* Being one team; looking out for each other as a team
* The world never stops changing and we’ll never stop learning
* Infinity & Beyond; we’re crazy ambitious, not afraid to fail along the way (it’s just falling with style)
* Integrity is everything; we’re honest with each other and with our clients
* Diversity is our superpower; everyone’s story is different, and we celebrate differences
* We’re all in; we take on tough, complex challenges with lots of moving parts and we’re committed to the work, our clients and each other
Our benefits include:
* Holiday entitlement, 28 days with the option to buy/sell up to 5 days
* Day off (on or in the week of) your birthday
* Pension eligibility, up to 5% matched contributions
* Private healthcare
* Life assurance
* Enhanced maternity and enhanced paternity and shared parental leave
* Cycle to work & electric car schemes
* Gym & retail discounts
* Regular social events/activities
* A range of other benefits from our flexible benefits package
At Transform we believe in a culture of inclusivity, we celebrate difference and believe that diversity makes our business more relevant, our work more meaningful and our people more empowered. We’re committed to equality of opportunity for all, and we actively seek applications from all ethnicities, orientations, beliefs, gender identities + those with neurodiverse traits and disabilities. We want you to have the best opportunity to show us who you are and what you can do. Please do let us know if you need any adjustments now or at any point in the recruitment process.
If this sounds like you, please get in touch to discuss in more detail.
Use of AI in CV and Interviews
Whilst we are a technology company and promote using AI the right and ethical way, we value authenticity and transparency in our hiring process. To ensure fairness and accuracy in assessing your skills and experience, we kindly request that you refrain from using AI‑assisted tools to generate answers during interviews or enhancing your CV.
We are looking for genuine insights into your abilities, experiences, and personality. Any misrepresentation through AI‑generated content may impact our ability to make an informed decision. We look forward to getting to know the real you!
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