JD GROUP is seeking a Global Head of Marketing Effectiveness to define and drive their global effectiveness strategy on a 14-month fixed-term contract. The successful candidate will play a key role in transforming the company's approach to marketing impact evaluation, focusing on an integrated view across all channels and customer touchpoints.
Key responsibilities include leading a team, embedding effectiveness principles in decision-making, and collaborating with senior stakeholders to drive strategic decisions on marketing investment. Ideal candidates will have extensive experience in media strategy and analytics, with strong communication and leadership skills.
#J-18808-Ljbffr