Digital Marketing Executive
Leicester (LE1)
Up to £28k per annum
Zenco is a national provider of Power of Attorney, Wills, and Trust services. Our platform is fully digital, allowing customers to complete essential legal services online from start to finish. Technology drives everything we do, making the process simple, secure, and accessible nationwide.
We're looking for a Digital Marketing Executive to help grow our customer base through paid media campaigns. You'll be hands-on with platforms like Google Ads, Facebook Ads, and native advertising channels - building, optimising, and analysing campaigns that deliver measurable results.
This would be suitable for either an experienced Digital Marketing Executive or a graduate.
Key Responsibilities
* Manage and optimise paid media campaigns across Google, Facebook/Meta, and native ad platforms
* Monitor performance, analyse data, and make recommendations to improve ROI
* Write and test ad copy, creatives, and landing page variations
* Conduct keyword and audience research to refine targeting strategies
* Report on performance against agreed KPIs
* Keep up to date with digital marketing trends and platform updates
Requirements
* 1-2 years' experience managing paid media campaigns (agency or in-house)
* Practical knowledge of Google Ads and Facebook Ads Manager
* Strong analytical and problem-solving skills
* Attention to detail and ability to manage multiple campaigns
* Proactive mindset with a test-and-learn approach
Job Types: Full-time, Permanent
Pay: £25,000.00-£28,000.00 per year
Work Location: In person