Digital Marketing Manager
Lincoln, Full Time, Permanent
Salary circa £37,000 DOE
Our Lincoln based client is looking for a Digital Marketing Manager to join their established team on a Full Time, Permanent basis. This is an exciting role where the successful candidate will have extensive knowledge and experience within ecommerce.
THE ROLE
As a Digital Marketing Manager, your responsibilities will include:
* Develop and implement fully integrated multi-channel campaigns across digital, CRM, social, PR and media
* Lead customer acquisition and retention strategies based on audience insight and data segmentation
* Manage external agencies (media, PR, creative, digital) and internal stakeholders
* Have overall responsibility for Search Engine Marketing – (platforms including Google Ad words, Bing, social media paid ads)
* Optimise, support and have overall responsibility of Affiliates performance
* Responsible for the overall management of the UK e-commerce website
* Optimise, support and have overall responsibility and performance for all shopping channels and online marketplaces
* Manage and oversee the email marketing campaigns
* Shares knowledge, experience and expertise with colleagues, key clients, customers and third parties
THE CANDIDATE
The ideal Digital Marketing Manager will possess the following skills:
* Excellent written and verbal communication skills
* Commercially minded and focused
* Flexible, adaptable and an innovative thinker
* Strategic thinker with a pragmatic outset
* Efficient, tenacious and someone who works well to deadlines
* Good knowledge of MS Office
* Experience within the B2C market
* Knowledge of access tools and various digital marketing software tools
* Hands on experience in SEO, PPC, Ecommerce platforms, Email marketing, Affiliates, social media, leadership
THE BENEFITS
As a Digital Marketing Manager, you will receive the following benefits:
* 20 days annual leave + BH (increasing after probation period)
* Free parking
* Casual dress code
* Product discount
Our client is an equal opportunities employer, committed to creating a welcoming and inclusive workplace that values diversity and equality for everyone.
Thank you for your interest in this vacancy and good luck with your application.
If you have not heard from a member of the Future Prospects team within 7 days from your application, please assume that your application has not been successful on this occasion. Unfortunately, due to the high volume of applications we receive, we are unable to provide individual feedback.
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