Accessories & Fragrance Category Manager
London, LND, GB
Permanent
The story of Cartier is founded on audacity and passion. For more than 170 years we have embraced a bold, pioneering spirit that continues to inspire our teams across all Métiers from our boutiques to our workshops and corporate offices. Our 9000+ colleagues of 105 nationalities are united by a shared independent spirit and commitment to excellence, striving to continuously enrich our Maison’s heritage by pushing the boundaries of creativity.
HOW WILL YOU MAKE AN IMPACT?
* Be responsible for developing/ delivering the conditions for success of Cartier Accessories & Fragrances business development in the UK & Ireland in aligning with regional strategies.
* Roll out the defined product strategies and implement the Accessories & Fragrances plan locally in contributing to the European and International strategy.
* Adapt to local specifities in regional strategic plan. Build in-depth analysis, assess product performances, refined understanding and shared learning based on retail feedback, competitive environment and client expectations, to drive local plan
* Work hand in hand with all stakeholders to ensure strong and on time deliverable.
WHAT WILL BE YOUR MISSION?
* Adapt the WW directions and contribute to the implementation strategy definition in the the UK market specifics and clearly identify the pre-launch stock needs based on top business, image and clients’ priorities.
* Ensure the market assortment sized by the Region teams is consistent with boutique typologies and action plan (offer width)
* Elaboration and collaboration to the strategic plan – Accessories & Fragrances.
* Set the annual sales target, Budget and LE forecast (value and volume) in coordination with the network, lead the animation of the product offer and stock (rebalancing, seasonal push, test & learn, travelling marmotte…)
* Maximise new launches sales and visibility; suggest, develop, implement and follow-up 360’ action plans.
* Follow-up along the year on the related projects/action plans per sub-segment or per main product launch, and report progress, challenges and outcomes of the initiatives to his/her manager.
* Get a refined knowledge of the competition: products, prices, network, clients, strategy - and follow-up closely on evolutions/new actions.
Business Development & Commercial Support:
With a strong Trade Marketing approach with all the external partners, mostly on Fragrances.
* Participation in the ordering forecasts on a regular basis to nourish regional product strategies
* Regular and in-depth analysis of sales results, qualitative and quantitative, with a novelty focus.
* Working closely with Sales (Retail, Ext. Boutiques & E-com) and Client teams to help beat sales targets.
Trade Marketing – Fragrances Focus
* Develop strong Trade Marketing Plan with the key external partners (i.e. department stores) to ensure the best sales and coverage across all physical and digital touchpoints in aligning with regional direction
* Extend visibility onto the Travel retail business.
Product Offer
* Pilot and communicate on the novelties launch plan and manage the local implementation & maximisation of all new launches.
* Keep developing in-range creations sales & visibility including define zoning and boutique display animations in concertation with local VM team and assess impacts.
Product Expertise
* Develop a strong knowledge of the product category from a technical, storytelling, clients and commercial point of view.
* Create/Update tools to support the launches or range: Product News, Tariff Books, adhoc catalogues or mappings.
* Work closely with the Learning & Development Manager to develop training programmes. Provide with presentations/bespoke trainings when necessary.
* Validate the UK retail prices in coordination with Merchandising/RID.
Network Support:
* Be a major point of contact on the product category for all networks: regular boutiques briefings, follow-up on selected urgent/VIP clients’ requests, etc.
* Lead or be strongly involved in the commercial activations linked to Accessories & Fragrances: physical, digital, in all permanent network and temporary locations to achieve image and sales objectives.
Communication & External Partners Collaboration:
* Act as an ambassador of the product category during client/press activations
* Contribute to the Marketing tools creations with regional team
* Maintain & develop further the relationship with Department Stores Marketing teams to ensure the best sales and coverage across all physical and digital touchpoints.
Internal Communications:
* Be the point of contact and the referent for Marketing, Integrated Communication, Clients and Commercial teams on Accessories & Fragrances.
* Be influential / build strong relationships with all key stakeholder operating on the Accessories & Fragrances segments to ensure that Cartier UK gets a “fair” amount of support and allocations vs. market size and potential.
Project Management:
* Cross department Project Leader on selected related omni-channel initiatives.
HOW WILL YOU EXPERIENCE SUCCESS WITH US?
* Relevant professional marketing experience.
* Previous experience in the Fragrance field or in Trade Marketing would be an additional asset.
* Strong communication skills in English, both written and verbal; International culture would be a plus.
* Strong analytical skills and affinity with numbers.
* Organized, pragmatic, able to manage & build from scratch new projects and leading cross-functional teams.
* Results-oriented person, “ROI culture”.
* Flexible mind-set and quickly adaptable person.
* Must be detail oriented and have a passion for thoroughness and accuracy.
* Solid knowledge of MS Excel, Word and PowerPoint.
WHAT DO WE OFFER?
At Cartier, we are proud to employ talents from diverse backgrounds, experiences, and identities. We believe that when diversity and inclusion are fully embraced and empowered, creativity and knowledge emerge to deliver excellence. We continue to work towards creating a workforce that represents the diversity of our clients and our communities.
WHO ARE WE?
As a place where singularity thrives together, we value the uniqueness of our people, and we see the results of what we do because we are on the journey together. We recognize the richness diversity brings and we embrace a workplace where those differences can be leveraged.
We offer exciting opportunities to gain experience professionally and personally in a supportive environment which in turn inspires the Cartier creations that become icons in the world of luxury.
We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all. We believe that when diversity and inclusion are fully embraced and empowered, creativity and knowledge emerge to deliver excellence. We continue to work towards creating a workforce that represents the diversity of our clients and our communities.
Quite simply, Cartier is a place like no other. Welcome to our Maison!
YOUR JOURNEY WITH US:
We aim to provide a valuable recruitment process, allowing you to gain exposure to some key decision makers and influencing individuals:
* Initial screening call with Richemont Talent Team
Richemont owns several of the world's leading companies in the field of luxury goods, with particular strengths in
jewellery, watches and writing instruments. Cartier joined the Group in 1988.
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