What you will be doing?
At Stryker, you will lead the local Foot & Ankle portfolio, translating the central marketing strategy into a focused local plan and driving profitable growth with an engaged sales team. Your role involves collaborating closely with Marketing Associates, Brand Managers, and the Business Unit Manager, and coaching sales colleagues to embrace greater responsibility.
Responsibilities
* Develop and execute a localized marketing strategy aligned with the central plan to ensure effective market penetration and product positioning.
* Set KPIs for local marketing initiatives and use data to drive continuous improvement.
* Create and implement a localized Annual Marketing Plan, focusing on new product launches and commercialization strategies.
* Gather and analyse market insights, customer feedback, and competitor activity to adjust strategy and share insights across the organization.
* Monitor business performance, identify opportunities and risks, and provide actionable recommendations to enhance growth and customer satisfaction.
* Participate in local congresses, industry events, and conferences to stay informed on trends and engage with customers, key opinion leaders, and influencers.
* Collaborate with the sales force, co‑traveling to customer sites to identify opportunities, gather insights, and support revenue growth.
* Develop and implement a local medical education strategy, ensuring timely execution of educational initiatives and compliance with local regulations.
* Provide product expertise and sales training, answering product queries and offering technical support to sales teams and customers.
* Support tender submissions and other sales initiatives as needed.
* Collaborate with sales and supply‑chain teams to maintain smooth inventory management and product availability.
* Maintain alignment with marketing, sales, and brand teams to execute strategies and contribute to internal communications.
* Travel: This UK‑based role requires frequent overnight stays on site and regular visits to the head office in Newbury; the expected travel percentage is 50%.
Requirements
* Bachelor’s degree in Marketing, Science, Engineering or a related field; Master’s degree or equivalent experience preferred.
* 5+ years of experience in the Medical Device industry, preferably in Orthopaedics.
* Strong presentation, interpersonal, analytical and problem‑solving skills.
* Experience managing multiple projects and delivering on established timelines.
* Ability to influence without formal authority and navigate complex interdivisional procedures and policies.
* Track record of ethical behaviour and ability to mentor others.
* Proficiency in Microsoft Office (Excel, Word and PowerPoint).
Benefits
* Competitive base salary with performance‑based bonuses and commissions.
* Healthcare coverage and family/parenting leave.
* Wellness programs and onsite gyms and restaurants.
* Discount purchase programmes and performance awards.
* Various social and recreational activities.
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