Our client are looking for a strategic and forward-thinking SEO & Generative Engine Optimization (GEO) Specialist to join their team on a 6-month contract basis.
This role is perfect for someone who thrives at the intersection of technical SEO, emerging search trends, and cross-functional global collaboration.
What You’ll Be Doing
1. Global SEO Strategy & Capability Building
* Develop and maintain a global SEO framework with best practices, standards, and implementation guidelines
* Provide SEO support for website migrations and large-scale platform changes
2. Lead Generative Engine Optimization (GEO) Strategy
* Create and roll out a global GEO strategy to optimise visibility in generative AI search results
* Build and maintain a centralised repository of authoritative content, insights, and data
* Monitor emerging search trends and generative AI algorithms, updating strategies and training materials accordingly
3. Enable & Collaborate Across Regions
* Run training programs and knowledge-sharing sessions to build GEO and SEO capability across global and local teams
* Work closely with content, tech, and marketing teams to ensure alignment with global standards
* Help local markets adapt global strategies while maintaining consistency and quality
4. Measure & Innovate
* Monitor global SEO and GEO performance using analytics tools to uncover opportunities and share learnings
* Stay ahead of the curve on SEO and generative search innovation to keep the business competitive
What You’ll Need
* Proven experience building global SEO strategies across complex digital ecosystems
* Experience working with BrightEdge
* Hands-on knowledge of generative search, AI search models, and their impact on content visibility
* Strong cross-functional collaboration skills and ability to lead across global and regional teams
* Experience with SEO tools (e.g. SEMrush, Screaming Frog, Search Console) and analytics platforms
* Ability to translate strategy into action with clear frameworks and enablement
Please note - this is a hybrid opportunity with occasional travel to our clients London based office required.