Sales Development Representative (SDR) ?? Maidenhead ?? £50,000 base salary We're working with a growing technology company looking for their first Sales Development Representative to build and run their outbound lead generation function. This is a hands-on role for someone who enjoys prospecting, cold calling and creating new opportunities. You'll generate and qualify leads before handing them over to the account management team. You'll also help shape the SDR function from the ground up - defining process, pipeline flow and key KPIs as the business grows. What you'll be doing Generating new B2B opportunities. Using Apollo and HubSpot to identify and manage prospects Following up marketing-generated and inbound leads Running initial discovery calls and qualifying opportunities Booking meetings and handing qualified opportunities to the sales team Helping build the lead generation process, pipeline and activity metrics What they're looking for Experience working as an SDR, BDR, Lead Generation or Inside Sales professional Strong B2B outbound prospecting experience Comfortable with high call volumes and proactive outreach Experience using Apollo, HubSpot or similar CRM / sales tools Understanding of sales pipelines, lead flow and SDR KPIs Experience in technology, AV, IT services, SaaS or workplace technology would be beneficial. This is a great opportunity to build the SDR function from the ground up and play a key role in the company's growth.