Overview
Simple Life is the #1 AI-powered health coaching app for adults who want to lose weight and enjoy a healthier lifestyle—without the stress or extremes. Our mission is to empower people to feel their best every day. By challenging traditional, restrictive approaches, Simple offers a more sustainable method grounded in ease, personalization, and real-life support.
Simple has had over 17 million downloads and more than 300,000 5-star reviews, having helped millions lose weight successfully and sustainably. Simple has earned recognition as Best Virtual Coach and one of the Top 100 AI companies — all thanks to a dedicated global team driving real impact.
With SIMPLE as a partner in their pocket, users feel cared for and empowered to embrace — and stick to — new healthy habits. To learn more, visit simple.life.
What You'll Do
* Lead the social content engine across multiple channels;
* Build a structured content system: trend discovery, concept development, production, publishing, performance analysis, new hypotheses;
* Develop and execute a scalable social content strategy combining: brand storytelling, trend-driven formats, viral experimentation;
* Implement AI-assisted workflows for research, ideation, production, and iteration;
* Manage the full content production pipeline — coordinating designers, editors, and external contributors;
* Collaborate with Product Marketing and Science teams to ensure messaging accuracy and product alignment;
* Work with the Influencer Marketing team to maximize content reuse and amplification;
Challenges You\'ll Tackle
* Transforming social media into a systematic organic growth channel;
* Scaling high-volume content production while maintaining brand consistency;
* Experimenting with trends and viral formats in the fitness & nutrition space;
* Driving reach, engagement, and revenue growth through rapid content iteration;
What we’re looking for
* 3+ years of experience in Social Media, Content Strategy, or Organic Growth;
* Experience managing content production workflows (designers, editors, agencies, or creators);
* Strong ability to identify trends and turn them into scalable formats;
* Experience using AI tools for content research, ideation, or production;
* A systems-thinking mindset — building repeatable processes rather than managing isolated posts;
* Experience launching or scaling social media accounts and managing multiple channels;
* Strong organic growth mindset focused on social platforms;
* Excellent cross-functional collaboration skills;
Perks and benefits
* Competitive salary package commensurate with experience;
* Remote, in-office, and hybrid work opportunities;
* The equipment you need to do your job;
* A premium SIMPLE subscription;
* 21 days annual leave, plus bank holidays (those observed where you live);
* Flexible hours. We focus on your results, not how long you spend at your desk.
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