We’re in an unbelievably exciting area of tech and are fundamentally reshaping the data storage industry. Here, you lead with innovative thinking, grow along with us, and join the smartest team in the industry.
This type of work—work that changes the world—is what the tech industry was founded on. So, if you're ready to seize the endless opportunities and leave your mark, come join us.
SHOULD YOU ACCEPT THIS CHALLENGE...
The BDR Marketing Specialist plays a critical role in aligning and accelerating inbound lead conversion across Pure Storage’s EMEA marketing and sales ecosystem. This role supports the Enterprise, Commercial, and Strategic Account segments, serving as the connective tissue between marketing and the Inbound and Hybrid SDR teams.
In this role, you'll assess the health and performance of inbound conversion channels, drive process innovation for speed-to-lead engagement, and collaborate with key stakeholders including Field Marketing, Marketing Programs, Digital, Marketing Operations (MOPS), and Sales Development teams. Your goal: improve funnel velocity, conversion rates, and pipeline contribution.
Key Responsibilities
Lead Enablement & Program Alignment
* Inform and enable Inbound SDR teams on upcoming EMEA marketing programs that will generate MQLs.
* Collaborate with Marketing and SDR teams to build, manage, and optimize outreach sequences for inbound programs.
* Partner with Marketing Operations and Field teams to ensure accurate routing and timely follow-up of qualified leads.
Performance Management & Reporting
* Work with Marketing Ops to maintain reporting accuracy across dashboards and systems (e.g., SFDC, lead gen platforms).
* Provide actionable insights to Campaign and Field Marketing on which programs are driving pipeline and bookings.
* Operationalize reporting workflows to assess inbound MQL conversions and identify areas of improvement.
Optimization & Innovation
* Conduct regular audits of EMEA inbound conversion performance across all lead sources (e.g., web, paid, ABM).
* Build and maintain a roadmap to improve MQL-to-opportunity conversion rates across segments.
* Drive data-informed recommendations to improve lead scoring, qualification processes, and sales handoffs.
* Lead bi-weekly syncs with Paid Media, ABM, and SDR teams to identify performance gaps and conversion opportunities.
WHAT YOU’LL NEED TO BRING TO THIS ROLE...
* Experience in BDR/SDR enablement, marketing operations, or demand generation
* Strong execution skills with a data-driven mindset and KPI ownership
* Proven ability to collaborate across Marketing, Sales, and MOPS functions
* Proficiency with SFDC and marketing automation/lead gen systems
* Passion for working at the intersection of digital, sales, and marketing to drive impact
* Comfortable working across global time zones and supporting remote stakeholders
You will be based in Staines, UK. As this is an office-centric role, you are expected to be present in the office for 3 days a week. As outlined in Pure's Hybrid Work Policy, there will be variations over periods of time, depending on business need.
WHAT YOU CAN EXPECT FROM US:
* Pure Innovation: We celebrate those who think critically, like a challenge and aspire to be trailblazers.
* Pure Growth: We give you the space and support to grow along with us and to contribute to something meaningful. We have been Named Fortune's Best Large Workplaces in the Bay Area, Fortune's Best Workplaces for Millennials and certified as a Great Place to Work!
* Pure Team: We build each other up and set aside ego for the greater good.
And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources and company-sponsored team events. Check out purebenefits.com for more information.
ACCOMMODATIONS AND ACCESSIBILITY:
Candidates with disabilities may request accommodations for all aspects of our hiring process. For more on this, contact us at TA-Ops@purestorage.com if you’re invited to an interview.
WHERE DIFFERENCES FUEL INNOVATION:
We’re forging a future where everyone finds their rightful place and where every voice matters. Where uniqueness isn’t just accepted but embraced. That’s why we are committed to fostering the growth and development of every person, cultivating a sense of community through our Employee Resource Groups and advocating for inclusive leadership. At Pure Storage, diversity, equity, inclusion and sustainability are part of our DNA because we believe our people will shape the next chapter of our success story.
Pure Storage is proud to be an equal opportunity employer. We strongly encourage applications from Indigenous Peoples, racialized people, people with disabilities, people from gender and sexually diverse communities, and people with intersectional identities. We also encourage you to apply even if you feel you don’t match all of the role criteria. If you think you can do the job and feel you’re a good match, please apply.
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