We are seeking a highly commercial Search Lead for a dynamic and fast-growing personal-care company, that empowers people around the world to make smart, everyday healthcare decisions. With a portfolio of over 80 brands they serve consumers in nearly 90 countries across seven categories.
As part of the process, we encourage you to sign up to our confidential platform — www.libertyhive.com — to find out more details about the job and apply directly.
The Role
As we continue our journey, we’re looking for a Search Lead in our office in Maidenhead to
shape and scale our search marketing function across international markets. Join a passionate team that is transforming the future of self-care.
What’s in it for you?
This is a high-impact, senior marketing opportunity to shape search strategy for multiple iconic brands across global markets. You’ll work in a collaborative, entrepreneurial environment where your voice counts, your expertise drives results, and your growth is championed.
What you’ll be doing
Lead the strategic direction for a holistic Paid Search and SEO approach across a portfolio of 16 brands in international markets
Work hand in hand with Integrated Planning leads and local and regional marketing to develop market relevant Search plans that drive results
Collaborate with content, digital, and brand teams to embed SEO best practices into content creation and editorial strategy
Own and execute integrated search campaigns (organic and paid) aligned with brand and business objectives
Analyze and report on campaign performance using clear KPIs, providing strategic insights and actionable recommendations
Identify emerging trends and technologies to continuously improve efficiency and growth outcomes
Collaborate with Global Head of Media and Integrated Planning Leads to develop a progressive roadmap
Partner cross-functionally to ensure search initiatives align with broader digital and commercial strategies
Requirements
Siginificant experience working with PPC and SEO across non-DTC and DTC brands across Search platforms
Proven success leading SEO strategy and delivering sustained organic growth at scale
Deep expertise in performance marketing, digital acquisition, and conversion rate optimization
Deep experience in search planning and activation across Search platforms
Understanding of the wider emerging market opportunity across Social and GenAI and Retail Media Platforms
Strategic thinker with hands-on experience in both paid and organic search
Strong proficiency in digital analytics platforms (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Comfortable working across content management systems (e.g., WordPress, Vignette)
Highly organized with a keen eye for detail
Exceptional communicator and cross-functional collaborator
Entrepreneurial mindset, with a drive to innovate and challenge the status quo