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Unpack Agency is a marketplace growth agency helping FMCG brands thrive on platforms like Amazon and TikTok Shop. We’re a team of brand builders and marketplace operators working hands-on with exciting startups and challenger brands across the UK and Europe.
We’re now looking for a part-time (4 days/week)TikTok Shop Account Managerto take ownership of key accounts — managing both day-to-day operations and paid media execution. You’ll be working directly with our clients, ensuring their products perform through engaging content, strategic campaigns, and coordinated affiliate/influencer activity.
Key Responsibilities
* Manage TikTok Shop accounts end-to-end for a portfolio of brands — from setup to scaling.
* Run and optimise TikTok Ads campaigns with a clear focus on ROAS and growth KPIs.
* Plan product launches, content strategy, and affiliate/influencer coordination in collaboration with our creators and clients.
* Monitor GMV, sales performance, stock, returns, and content-to-cart conversion.
* Review performance metrics and provide regular reports and actionable insights to clients.
* Collaborate with internal and external team members (video editors, creators, paid media specialists) to execute growth plans.
* Maintain strong communication with clients to keep them informed, supported, and confident in performance.
Requirements
* Experience managing TikTok Shop accounts
* Hands-on experience running TikTok Ads, including setup, optimisation, and performance analysis
* Strong understanding of creator/affiliate workflows and how to scale product reach through partnerships
* Data-driven approach — confident reading metrics and adjusting strategies to hit targets
* Strong written and verbal communication
* Ability to manage multiple accounts and timelines
Beneficial:
* Experience working in or with an agency
* Familiarity with FMCG, beauty, wellness or DTC brand spaces
* Experience using TikTok Creator Marketplace, affiliate tools, or Spark Ads
What’s in it for you?
* Work remotely.
* Flexible freelance role (4 days/week)
* Be part of a growing, founder-led agency working with exciting brands
* Opportunities for growth as TikTok Shop continues to expand
* Creative, fast-moving environment where you’ll own your accounts
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