Social Media, TikTok & Content Executive
· Video Production · Short-Form Content Strategy · Tiktok Affiliate Management
Location Remote UK - with the ability to travel into London at least once per month.
Type Full-time (will consider Part-time for the right candidate)
Reporting to Founder / Performance Lead
As part of the objective to grow Sachi Skin within the next 2 years, the Social Media TikTok Content Exec will have a pivotal role in shaping how our brand shows up on the platforms that matters most to today's customer.
This is a role for someone who lives on Social Media & TikTok, not just as a consumer, but as a creator. You understand what makes content stop the scroll, how trends move, and how to translate a brand's identity into native, thumb-stopping video. You're a strategic thinker with your finger on the pulse of beauty on TikTok. Confident in front of the camera and behind it, you'll become a recognisable, trusted face for Sachi Skin, making ingredient-led skincare feel relatable, exciting, and scroll-worthy.
What you’ll do
Content creation, production and platform engagement
* Shoot, edit, and publish short-form video content for TikTok and Instagram Reels - consistently and at pace
* Develop a content calendar rooted in the brand’s editorial spine: formulation expertise, Ayurvedic storytelling, skin education
* Deliver weekly TikTok videos per week across a mix of formats, including on-camera content you create and present yourself, as well as sourcing and managing content from external creators, UGC contributors, and brand partners to maintain a consistent, varied publishing cadence.
* Produce and edit UGC-style content that performs natively on TikTok hooks, pacing, captions, sound
* Be a confident, warm, and knowledgeable on-camera presence for the brand, making complex skincare science feel accessible and engaging.
* Also just a ball of energy when presenting or on lives - or interviewing our founder for Q&A.
* Repurpose hero content across formats (Reels, Stories, YouTube Shorts) and across IG and other channels
* Stay ahead of trends, sounds, and formats and know when to use them and when not to
* Actively manage and grow Sachi Skin's TikTok community, responding to comments, engaging with duets and stitches, and building genuine relationships with followers.
* Monitor conversations around the brand, relevant skincare topics, and competitor activity to identify opportunities for engagement and content.
Affiliate & creator management
* Manage and grow our affiliate programme and direct relationships
* Identify, onboard, and brief micro and mid-tier creators aligned to the Sachi Skin brand
* Track affiliate performance, optimise commission structures, and report on revenue contribution
* Build authentic long-term creator relationships, not just one-off campaigns
* Work with the team to develop creator briefs, seeding strategies, and gifting campaigns
Reporting & strategy
* Track content performance weekly: views, saves, follows, link clicks, affiliate conversions
* Feed data-led insights back into the content strategy what’s working, what isn’t, and why
* Collaborate with performance marketing on paid amplification of organic content
What we’re looking for
* Genuine fluency in TikTok you understand the platform from the inside, not just from a social media playbook
* Strong video editing skills: CapCut, Final Cut, Adobe Premiere, or equivalent fast, native-feeling output
* Experience managing or supporting affiliate / influencer programmes, ideally with beauty or wellness brands
* A good eye for brand you can hold Sachi Skin’s aesthetic while still making content that performs
* Commercially minded: you think about content in terms of what it drives, not just how it looks
* Self-starter who can plan, execute, and report without being chased
* Comfortable working in a small, fast-moving team where roles overlap and ownership matters
Nice to have
* Experience with TikTok Shop understanding of how to create content that converts within the platform
* Skincare, beauty, or wellness background genuine interest in the space
* Experience using Aspire or similar affiliate platforms
* Comfortable on camera as well as behind it
Our values
We hire values first, skills second. These are ours:
* Integrity over everything
* Trust and ownership -we give it and expect it
* Clarity is kindness
* Quality is non-negotiable
* Growth mindset and grace
* Thoughtful Urgency
How to apply
Send your CV, with salary expectations and a short note on why you want to work for Sachi Skin, include your three best pieces of short-form content (links welcome) or better still, send us a video you have personally created talking about our bestseller; TPC on Tiktok (use any bottle in the demo video).
Then please answer this short question in maximum 5 sentences: What makes skincare content convert, not just perform?
We review applications on a rolling basis.