Areyouadata-savvyCRMexpertwithapassionforpersonalisationandcustomerengagement?JoinPetsatHomeasournewCRMManagerandhelpshapethefutureofpetcarecommunications.
AbouttheRole
ReportingtotheSeniorCRMManager,youllleadstrategicCRMinitiativesthatdrivecustomerlifetimevalue,loyaltyandmulti-channelengagementacrossourpetcareecosystem.Thisisntjustaboutrunningcampaignswerelookingforsomeonewhocanthinkbig,testsmartanddelivermeaningfulinsightsthatelevatethecustomerexperience.
Thisroleoffershybridworking(twoofficedaysperweek)fromourSupportOfficeinHandforth(Cheshire).Pleasenote,duetothesummerholidayperiod,wewillbeshortlistingforthisroleintheweekcommencing18thAugust.
Whatyoullbedoing:
* DesigningandactivatingtargetedCRMstrategiesforourPetsClubmembers
* Leadingtest-and-learnprogrammestooptimisecommunicationsandoffers
* Collaboratingacrosscommercialteamstoalignprioritiesanddriveresults
* Championingpersonalisationandnext-best-actionjourneys
* ManagingCRMExecsandexternalpartnerstodeliverhigh-qualitycampaigns
Whatwerelookingfor:
1. ProvenexperienceinCRMstrategyandcustomeractivation
2. Stronganalyticalmindsetwithapassionfordata-drivendecisionmaking
3. Experiencewithpersonalisationandsegmentationtechniques
4. Abilitytoinfluencestakeholdersandprioritiseeffectively
5. Acustome...