The role
The Events Coordinator will be pivotal in bringing the DEYA brand to life through the successful execution of events, working directly from provided briefs. The role will coordinate the operational lifecycle of the DEYA events program, from details scheduling and meticulous planning through to seamless on-the-day organisation and execution, as well as post-event follow up and feedback.
The Events Coordinator will ensure all events, whether at the brewery, taproom, external events, or collaborations are delivered flawlessly enhancing brand visibility, fostering consumer engagement, creating positive experience and building brand loyalty through direct interaction.
A key aspect to the role is to act as a passionate brand advocate in all customer interactions during events.
Location
On site: DEYA Brewing Company Unit 27 Lansdown Industrial Estate, Gloucester Road, Cheltenham, Gloucestershire, GL51 8PL
The role will be required to travel frequently around the UK and within Europe from time to time.
Salary and other compensation
£30,000 per annum, plus DOE
Hours
Full time, 40 hours per week
Contract type
Permanent
Reporting to COO
Additional information
The successful recruit will need to hold a clean UK driving licence
Recruitment Timeline
Application: 19th May - 6th June 2025
Interviews: 16th June - 27th June 2025
Offer: 4th July 2025
Responsibilities
Event Planning & Organisation (from Brief):
* Thoroughly review and understand event briefs, clarifying requirements and objectives as needed.
* Develop detailed operational plans and timelines for each event based on the brief.
* Coordinate all logistical elements, including venue arrangements, equipment hire, staffing schedules, and supplier management.
* Manage event budgets effectively, ensuring adherence to allocated resources.
* Create and maintain comprehensive event documentation (e.g., schedules, checklists, floor plans).
Scheduling & Coordination:
* Develop and manage event schedules, ensuring all elements run smoothly and on time.
* Coordinate with internal teams (taproom, marketing, sales) to ensure all aspects of the event are covered.
* Liaise with external vendors (food vendors, entertainment, transport) to schedule and confirm their
involvement.
Event Execution:
* Oversee the setup and breakdown of event spaces.
* Manage on-site event operations, ensuring everything runs according to the plan.
* Act as the primary point of contact for event-related queries on the day.
* Proactively address any issues or challenges that arise during events.
Brand Advocacy:
* Act as a knowledgeable and enthusiastic ambassador during all events.
* Engage with attendees, providing information about the brewery, beers, and brand story.
* Handle customer inquiries and feedback professionally and positively.
* Contribute to creating a welcoming and positive brand experience for event attendees.
Health & Safety Compliance:
* Ensure all events are planned and executed in accordance with relevant health and safety regulations and brewery guidelines.
* Conduct risk assessments for events and implement necessary safety measures.
* Act as a point of contact for health and safety concerns during events.
* Ensure appropriate first aid provisions and emergency procedures are in place.
Post-Event Follow-up:
* Assist with post-event evaluation, gathering feedback and identifying areas for improvement, and
highlighting marketing and sales leads.
* Ensure timely thank you notes or follow-up communication with relevant parties.
* Contribute to post-event reports as required.
General Support:
* Assist the wider marketing and commercial teams with event-related tasks as needed.
* Stay up-to-date with industry best practices in event management.
Selection criteria
We recognise the value in having people with a variety of backgrounds, experience and skills in our business. That means the role requirements here should be seen as a guide, not a checklist. If you have more, less or different experiences, but really relevant skills, we’d love to hear from you.
Essential selection criteria
* Proven Track Record in Event Coordination: Demonstrable experience (e.g., 1-2 years) in planning, organizing, and executing successful events, ideally within the hospitality, leisure, or a related industry.
* Excellent Organisational and Time Management Skills: Ability to manage multiple projects simultaneously, prioritise tasks effectively, and meet deadlines.
* Strong Logistical Planning Abilities: Experience in coordinating the practical aspects of events, including venue setup, supplier management, and resource allocation.
* Effective Communication and Interpersonal Skills: Ability to communicate clearly and professionally with internal teams, external vendors, and event attendees.
* Customer-Focused Approach: A genuine desire to create positive and engaging experiences for event attendees and act as a positive brand representative.
* Understanding of Health and Safety Regulations for Events: Awareness of and ability to adhere to health andsafety guidelines in an event setting.
* Ability to Work Independently and as Part of a Team: Self-motivated and able to take initiative, while also being a collaborative team player.
Desirable selection criteria
* Experience working with or a strong interest in the craft beer industry.
* Familiarity with budget management for events.
* Experience in using event management software or tools.
* First Aid certification.
Pre-employment screening
Standard checks
If you are offered the post, the offer will be subject to standard pre-employment checks. You will be asked to provide: proof of your right-to-work in the UK; proof of your identity; and (if we haven’t done so already) we will contact the referees you have nominated. You will also be asked to complete a health declaration so that you can tell us about any health conditions or disabilities for which you may need us to make appropriate adjustments.
Hazard-specific / Safety-critical duties
This job includes hazards or safety-critical activities. If you are offered the post, you will be asked to complete a health questionnaire which will be assessed by our Occupational Health Service Provider SmartClinic, and the offer of employment will be subject to a successful outcome of this assessment.
The hazards or safety-critical duties involved are as follows:
* Working at heights
* Working in hot or cold environments
* Regular manual handling
* Work with some hazardous substances
About DEYA Brewing Company
DEYA Brewing Company is a small brewery based in Cheltenham, UK specialising in fresh, hoppy beer and employs over 50 people. We are committed to brewing excellent beer and being an excellent company to work for.
DEYA Culture is founded on three principles: Hard Work, Teamwork and Continual Improvement.
In return, DEYA will offer proper and competitive salaries while being respectful and compassionate to all employees.
As an employer, DEYA is committed to having a diverse and inclusive workforce and has taken steps internally to ensure this. We encourage people from all backgrounds to apply for this role.
Our Employee Handbook set out to all employees what is expected from both the employer and employee.
Benefits of working at DEYA Brewing Company
Employee benefits
DEYA employees enjoy 30 days’ paid holiday, a pension scheme, Health Cash Plan, access to mental health support and a variety of professional development opportunities. Our range of other employee benefits and discounts also includes a £125 tab per month in our Taproom and a 10% discount in the Taproom and The Swamp thereafter.
How to apply
Please send CV and cover letter to jobs@deyabrewing.com
Your application will be judged solely on the basis of how you demonstrate that you meet the selection criteria stated in the job description.
As part of your application you will be asked to provide details of two referees and indicate whether we can contact them now.
You will be asked to upload a CV and a cover letter. The cover letter must explain how you meet each of the selection criteria for the post using examples of your skills and experience. This may include experience gained in employment, education, or during career breaks (such as time out to care for dependants).
Please send all documents as PDF files with your name and the document type in the filename.All applications must be received by midday UK time on the closing date stated in the online advertisement.
If you need help
Non-technical questions about this job should be addressed to jobs@deyabrewing.com
Important information for candidates
Data Privacy
Please note that any personal data submitted to the Company as part of the job application process will be processed in accordance with the GDPR and related UK data protection legislation. For further information, please contact
jobs@deyabrewing.com for a copy DEYA Brewing Company’s Privacy Notice for Job Applicants at:
jobs@deyabrewing.com.
Equality of opportunity
Entry into employment with the Company and progression within employment will be determined only by personal merit and the application of criteria which are related to the duties of each particular post and the relevant salary structure. In all cases, ability to perform the job will be the primary consideration. No applicant or member of staff shall be discriminated against because of age, disability, gender reassignment, marriage or civil partnership, pregnancy or maternity, race, religion or belief, sex, or sexual orientation.
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