The Oval Partnueship is currently recruiting a commercially driven Brand Manager to join the UK arm of a specialist European Food Group, focusing on a diverse portfolio SKUs across fresh, ambient and frozen categories.
Reporting to a Senior Brand Manager, the Brand Manager will be responsible for defining and executing the annual commercial marketing plan for an established portfolio, managing a dedicated marketing budget. This role is focused on driving sales and category growth by commercialising existing products through best-in-class execution.
The succefful Brand Manager will ideally have a miinimum of 3 years FMCG food experience. You will have a demonstable track record in brand communications, executing successful digital and online marketing strategies, amd generatinng actionable data insights to evaluate performance.
Brand Manager responsibilities include:
· Brand Communication & Execution: Lead the creation and delivery of compelling brand communications across all channels, with a strong focus on shopper marketing materials and impactful in-store execution.
· Digital & Online Strategy: Plan, manage, and optimise digital marketing activities, including performance marketing, social media, and retailer dotcom support, to drive online sales and brand engagement.
· Agency & Retailer Management: Act as the main point of contact for external partners, including creative agencies, and effectively manage relationships and co-marketing activities with key retail customer marketing agencies.
· Data Insights & Analysis: Utilise sales data, consumer insights, and analytical tools to measure the effectiveness of all campaigns, ensuring continuous improvement and maximising marketing ROI.
· Budget Management: Management of marketing budget, ensuring spend is effective, accurate, and aligned with strategic brand objectives.
Our cliet offers hybrid working, working in the office 3 days a week on a flexble hours basis