Job Description
Data Analyst - Glasgow
We’re looking for a commercially minded growth & marketing Data Analyst to join Phlo at a pivotal moment in our journey as one of the UK’s fastest growing digital health and pharmacy companies. This role sits within our Data & Automation function, working with our Marketing and Finance teams to accelerate user acquisition, optimise performance across channels and unlock the insights that fuel our continued expansion.
Phlo is scaling rapidly and expanding our digital healthcare offering nationwide. As we continue to grow following major investment rounds and our increasing footprint across weight management services and digital pharmacy, your role will be to ensure that our decisions, strategies and budgets are powered by high quality, actionable data and insights. You’ll be at the forefront of transforming how we understand our customers, how we acquire and retain patients and how we measure growth across the full Phlo ecosystem.
The Job
On a day-to-day basis, you’ll be involved in the following:
* Creating innovative analyses to surface actionable customer insights, building intuitive dashboards and reports to give Marketing teams rapid visibility of acquisition and retention performance, conversion funnels, behaviours and return on investment.
* Analysing multichannel campaign performance (paid search, paid social, SEO, affiliates, partnerships) and identifying opportunities to improve customer acquisition costs, lifetime value and channel efficiency.
* Developing frameworks and measurement models that help us understand the true value of each touchpoint.
* Supporting experimentation and optimisation through A/B testing design, analysis and interpretation.
* Conducting segmentation, cohort analysis and sophisticated behavioural analytics to help strengthen customer retention and lifecycle performance.
* Forecasting demand and supporting planning for new product launches, service expansions and market-growth initiatives.
* Collaborating closely with Marketing, Product, Commercial, Finance, Operations and Data Engineering to ensure clean data pipelines and analytics that scale with the business.
* Bringing structure, clarity and insight to a fast-paced, high-growth environment where your work will directly inform strategy and investment decisions.
* This is a hands on, high-impact position designed for someone who loves solving business problems with data and thrives in a fast-scaling organisation, very much in the spirit of other Phlo roles designed for impactful contributors.
The Person
We’d love to hear from you if you:
* Are highly analytical and rigorous, with experience on modern data stacks turning complex data into clear insights that influence decision making.
* Have strong capability in SQ Land Python skills and experience working with BI/visualisation tools (e.g., Looker, Power BI, Tableau or similar).
* Are skilled and experienced analysing acquisition, retention, funnel performance, paid media and growth metrics and are comfortable working closely with Marketing and Finance teams.
* Are very familiar with statistical testing, marketing mix modelling and predictive analytics.
* Understand digital marketing channels and performance metrics and can confidently challenge assumptions and present evidence based recommendations.
* Have strong communication skills and can tailor insights to audiences at different levels from specialists to senior leadership.
* Are proactive, detail oriented and excited by fast-paced health tech environments, where rapid experimentation and iteration are key.
* Enjoy ownership and autonomy and are motivated by seeing the measurable impact of your work on company growth.
Nice to have:
* Experience working in a high growth, startup/scaleup environment.
* Exposure to healthcare, digital health, or similarly regulated environments.
The Perks
And in joining Phlo, you’ll receive:
* Salary between £40,000 and £48,000 depending on experience
* Opportunity to work with a Modern Data Stack and evolve analytics with AI capabilities
* Regular collaboration with other teams in the business (marketing, commercial, finance, product engineering, operations and clinical) to shape and enhance our services
* Company Bonus Scheme – up to 10% depending on performance
* 33 days annual leave (inclusive of 8 bank holidays)
* An extra day of annual leave for every complete year of service,up to 5 extra days
* An extra day off for your Birthday to prolong the celebrations
* Pension scheme – 5% employer contribution
* Private Medical Insurance via Vitality
* Bereavement Leave policy covering family, friends, pets, and miscarriage
* Enhanced Maternity, Paternity and Adoption Pay after 1 year of service
* Charity Day to support a cause that’s important to you
* Dependant Leave to take care of the people who rely on you
* Duvet Days to rest and reset
* Fertility Leave to support your journey to parenthood
* Pawternity Leave to welcome a new pet
* Menopause Leave to support employees
* 20% Staff Discount on Phlo Clinic products
* 8 x free professional counselling sessions to support your mental health
* Perkbox membership for discounts and points
* £500 Employee Referral Scheme
* Hybrid working, casual dress code and a great culture
Please note, eligibility criteria for benefits applies.
Interested? Please apply now.
Closing date for applications is 09.04.26 Please note that the advert may close early, depending on application volume.
The Logistics
We’re headquartered in the Onyx building on Bothwell St in Glasgow City Centre and have a hybrid working model to support a blend of in person and remote working.
About Phlo
Phlo is ranked 13th in the Sunday Times 100 Tech 2026, recognising it as one of the UK's fastest-growing technology companies. At Phlo, we’re redefining modern healthcare - combining innovation, compassion and technology putting patients at the heart of everything we do.
Our mission is to help people across the UK take control of their health by making access to care simpler, faster and more personal.
We’re a team of professionals who share the same values - collaboration, curiosity, and a genuine drive to make a difference. It’s that shared purpose that makes Phlo a rewarding place to work and one where great ideas turn into meaningful impact.
It’s an incredibly exciting time for Phlo as we scale up rapidly. By joining the team, you will have an opportunity to grow our company and enhance our products from day one.
For more information about Phlo’s services please visit www.phloclinic.co.uk, www.wearephlo.com or check out our socials and Trustpilot reviews!
To deliver great service to Phlo’s patients we're building a company that’s reflective of their diversity. We’re an inclusive workplace that promotes and values difference, where everyone, from any background, can do their best work and be proud to belong.