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Senior business analyst

London
Omnicom Media Group UK
Business analyst
€70,000 a year
Posted: 7 April
Offer description

About the Role

We are looking for a Senior Business Analyst to join the PMO team, bringing strong analytical capability alongside solid project management skills to support delivery across complex, data driven initiatives.

This role is BA led, with a strong focus on requirements quality, stakeholder clarity and business validation, while also contributing to delivery planning, governance and execution discipline within the PMO. Acting as a critical bridge between markets, product, data, engineering, enablement and governance teams, the role requires someone who can work both independently and collaboratively to lead requirements discovery, analysis, documentation and delivery support across assigned markets, platforms or product areas within the DTO programme.

Reporting into the PMO Lead, this is a hands on, delivery focused role suited to someone who thrives in fast paced environments and enjoys bringing structure to ambiguity.


Role Summary

The Senior Business Analyst (PMO) is responsible for:

* Leading end to end Business Analysis activities across assigned workstreams
* Ensuring requirements are clearly defined, prioritised and aligned to business outcomes
* Supporting delivery planning, governance and reporting within the PMO
* Owning UAT readiness and business validation
* Acting as a structured triage point for incoming requests, issues and change

This role will work closely with Central Enablement, Support, Market Engagement, Product Owners, and media agency SMEs e.g. brand leads, local market leads, to deeply understand business challenges and translate them into clear, actionable requirements.


Key Responsibilities


Business Analysis & Requirements (Primary Focus)

* Lead requirements discovery with markets, SMEs and cross functional stakeholders
* Translate unclear or evolving needs into structured problem statements and scope
* Produce high quality user stories, acceptance criteria and supporting documentation
* Map current state and future state processes to support solution design
* Maintain clear documentation of requirements, assumptions, decisions and change


Backlog, Roadmap & Prioritisation Support

* Support backlog refinement and prioritisation with Product, Governance and PMO
* Consolidate market and technical inputs into actionable requirements
* Provide structured input into feature requests and impact assessments
* Support cross work stream and cross market alignment


UAT & Quality Enablement

* Collaborate with QA function to support validation of data quality and completeness.
* Coordinate defect triage and validate outcomes against acceptance criteria
* Support business signoff and release readiness


Project Management & PMO Contribution

* Support delivery planning, milestone tracking and dependency management
* Contribute to RAID management, governance cadence and delivery reporting
* Help structure unplanned requests to protect delivery focus and momentum


Stakeholder Management & Communication

o Build strong working relationships across markets and central teams
o Translate technical concepts into clear, business friendly language
o Provide guidance to markets on interpreting dashboard outputs and understanding underlying data logic.
o Partner with Product manager to provide details for business use cases and details to determine priorities.
o Work with training function to provide details to help run demo's or training sessions.
o Produce clear communications for governance and delivery updates.


Required Experience & Capabilities


Essential

o Senior level experience as a Business Analyst in digital, data, platform or transformation environments
o Strong ownership of the end to end requirements lifecycle
o Demonstrable experience with:
+ Requirements elicitation and documentation
+ Process mapping
+ UAT planning and execution
+ Experience working within or closely alongside a PMO or structured delivery framework


Delivery & Behavioural

o Highly organised with strong prioritisation and attention to detail
o Analytical, structured and solutions oriented
o Comfortable supporting multiple concurrent workstreams
o Confident communicator across technical and nontechnical audiences
o Proactive, collaborative and delivery focused


Flexible Working

At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in-person connections with the flexibility of remote working. Our standard working hours are 9:30 - 17:30, but we offer the ability to flex around core hours of 10:30 - 16:30 to give our people flexibility on how they manage their working day, whether that's in the office or working remotely. For example, you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30.

We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.


Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.


Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today's society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/.

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