At BNY, our culture allows us to run our company better and enables employees growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the worlds investible assets. Every day, our teams harness cutting-edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide.
Making sure you fit the guidelines as an applicant for this role is essential, please read the below carefully.
Recognized as a top destination for innovators, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance and this is what #LifeAtBNY is all about. Join us and be part of something extraordinary.
Were seeking a future team member for the role of Senior Vice President, Product Marketing Manager to join our Platforms Marketing team to partner with our Markets business. This role is in London.
In this role, youll make an impact in the following ways:
Drive commercial success of BNYs Markets business by creating and executing marketing strategies aligned with business priorities.
Collaborate with product teams to understand the roadmap, develop positioning, messaging and create go-to-market strategies.
Plug into broader marketing initiatives across the enterprise and collaborate with other stakeholders across marketing to facilitate the creation, coordination, and communication of multi-channel marketing campaigns.
Drive marketing strategies that support business priorities to grow our markets platforms businesses, with a focus on setting clear goals and quantifying commercial impact
Act as a subject matter expert for the business from positioning through to sales enablement
Build platform positioning, value propositions, and messaging that resonate with clients and the market to highlight our differentiation.
Build knowledge about the products, the client segments they serve and the competitive environment
Create and maintain a sales enablement suite of materials, building a growing set of marketing tools and literature to support demand generation, client lifecycle marketing, sales and account development.
Identify product synergies across the broader enterprise
Act as cross-functional leader who unites marketing, commercial, client success, and product teams to drive business results.
Collaborate with business partners including product development, sales and relationship management teams whilst also collaborating closely with specialist marketing functions and communications teams to execute deliverables.
To be successful in this role, were seeking the following:
Bachelors degree in marketing, business, communications, or related field; masters degree preferred.
Vast experience in product marketing, particularly from Banks
Proven ability in developing and executing comprehensive product marketing strategies, including product positioning, messaging, and go-to-market planning.
People leader with strong leadership skills, with the ability to inspire and motivate teams to deliver exceptional results in a fast-paced, dynamic environment.
Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate effectively across all levels of the organization.
Deep understanding of marketing principles, customer insights, and emerging trends in product marketing within financial services.
Creative thinker with a passion for driving innovation and excellence in product marketing strategy development and execution.
At BNY, our culture speaks for itself, check out the latest BNY news at:
BNY Newsroom
BNY LinkedIn
Heres a few of our recent awards:
Americas Most Innovative Companies, Fortune, 2025
Worlds Most Admired Companies, Fortune 2025
Most Just Companies, Just Capital and CNBC, 2025
Our Benefits and Rewards:
BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your lifes journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter.
BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.
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