Role
Title: Campaign Development Lead
Location: Home Based (On-site 1 - 2 days per month in the Windsor/ London region)
Duration: 12 Months
Pay Rate: Circa* £ per day via Umbrella OR PAYE option also available.
Our Client have one of the best-known services brands in the country (with 95% brand awareness). They have a family of door-opening brands that are the envy of many and are really excited about the future.
Why? Because they're united behind their purpose to energise and greener, fairer future!
We're proud to be supporting their recruitment for a Campaign Development Lead to join their incredible team on an exciting 12 Month engagement!
Key Responsibilities:
This role will support the ongoing development and up-skilling of 8 developers and be responsible for the planning & efficient delivery of all Customer Engagement activity.
1. All campaigns are delivered compliantly meeting OFCOM & GDPR regulations.
2. Support & shape the development of the Customer Engagement roadmap to deliver an omnichannel customer experiences which supports our commercial objectives.
3. Accurately translate technical solutions to non-technical stakeholders for clear decision making.
4. Use data insights to understand customer behaviour, increase reach & improve performance.
5. Shaping their Martech stack to ensure it meets business objectives & keeps us ahead of our competitors.
6. Identify & unblock obstacles to achieving commercial targets through Customer Engagement activity.
7. Monitor campaign performance and devise tactical adjustments to optimise delivery of agreed contact strategy, prioritisation, targets and increase value.
Requirements:
8. Degree level or equivalent & Qualification in digital and direct marketing
9. An extensive working knowledge of CRM platforms i.e. Unica, Sales Force, Adobe, Braze etc
10. Data-driven decision-making, able to create a culture of test and learn and marketing effectiveness
11. Experience in working with the complexities of a regulated environment
12. Proven track record of developing and leading high-performing teams
13. Ability to deliver & oversee projects to support commercial objectives
Pontoon/ Adecco is an employment consultancy. We put expertise, energy, and enthusiasm into improving everyone's chance of being part of the workplace. We respect and appreciate people of all ethnicities, generations, religious beliefs, sexual orientations, gender identities, and more. We do this by showcasing their talents, skills, and unique experience in an inclusive environment that helps them thrive.
If this role is of interest, please apply with your CV now for instant consideration!
PLEASE APPLY WITH AN UP-TO-DATE CV
Candidates will ideally show evidence of the above in their CV in order to be considered.
Please be advised if you haven't heard from us within 48 hours then unfortunately your application has not been successful on this occasion, we may however keep your details on file for any suitable future vacancies and contact you accordingly.
Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.