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Digital producer / project manager (tiktok shop)

Manchester
Somerce
Digital producer
Posted: 21 September
Offer description

Overview

Somerce Manchester, England, United Kingdom


Role

TikTok Video Producer / Project Manager

4 days ago Be among the first 25 applicants

This range is provided by Somerce. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.


Base pay range

About Somerce
Somerce is a leading TikTok Shop agency helping brands grow through live shopping, content creation, and social commerce. We partner with some of the UK's most exciting brands to deliver world-class TikTok Live campaigns that drive revenue and brand engagement.

We're now looking for a Live Manager to take ownership of our live commerce operations. This is a client-facing role where you'll plan, deliver, and optimise TikTok Live campaigns — ensuring our clients achieve measurable success on the platform.


Key Responsibilities

* TikTok Product & Industry Knowledge
o Become an expert in TikTok Live features, best practices, and emerging tools.
o Stay on top of competitor activity and industry trends to shape internal strategies.
* Client & Business Understanding
o Understand client goals, tone of voice, and audiences to tailor live experiences that drive engagement and GMV.
o Adapt live content strategies to align with each client's commercial objectives.
* Client Relationship Management
o Act as the primary point of contact for all live commerce activity.
o Build trust and foster strong relationships with clients and live partners.
* Campaign Management
o Plan and execute live campaign timelines including host sourcing, booking, briefing, script guidance, and coordination with other campaign touchpoints.
o Align live activity with wider campaign plans such as paid media and affiliate marketing.
o Execute TikTok trends and challenges in line with campaign objectives.
* Reporting & Analysis
o Track and analyse live performance metrics (GMV, conversions, viewership, engagement).
o Deliver clear insights and recommendations for optimisation.
o Provide regular reporting to clients and internal teams.
* Team Collaboration
o Work closely with Paid Media, Account Managers, Content, and Somerce Studios teams to ensure aligned delivery.
* Strategic Planning
o Build and implement live strategies (daily and showcase events) focused on revenue growth and audience engagement.
* Client Communication
o Lead all live-related communication, including planning calls, post-live reviews, and partner coordination.
* Business Development
o Identify new live commerce opportunities, from pilot showcases to new formats and strategic partnerships.
* Budget & Financial Management
o Monitor live performance against targets.
o Ensure GMV goals are achieved through effective planning and execution.
* Leadership & Mentorship
o Support and mentor junior team members or freelancers working on live commerce.
o Provide guidance to presenters and internal contributors.
* Initiative
o Take ownership of the live commerce arm of the business.
o Proactively innovate, test new formats, and resolve challenges quickly.


Requirements

* Proven experience running or managing live commerce or social video campaigns (TikTok preferred).
* Strong client management skills with the ability to build long-term relationships.
* Excellent project management, organisation, and communication skills.
* Data-driven mindset with the ability to interpret analytics and optimise accordingly.
* A creative eye for engaging content and understanding of TikTok culture.
* Experience mentoring or managing teams is a plus.


Benefits

* Work with some of the UK's fastest-growing brands on TikTok Shop.
* Be part of a high-growth agency shaping the future of live commerce.
* Collaborative team culture with opportunities to innovate.
* Competitive salary and benefits package


Seniority level

* Associate


Employment type

* Full-time


Job function

* Marketing
* Industries: IT Services and IT Consulting

Referrals increase your chances of interviewing at Somerce by 2x


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Manchester, England, United Kingdom 5 days ago

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