JOB DESCRIPTION
Job Title
International Business Marketing Manager IGT-Devices (Coronary Vascular)
Job Description
Drive go-to-market strategy and demand generation for the full IGTD portfolio across international markets, with a focus on Region North (UK & Nordics).
Your role:
1. Own end-to-end marketing strategy and execution for the IGTD portfolio, acting as the key marketing lead for Region North.
2. Drive demand generation and adoption of the One IGT proposition, with a strong focus on vessel preparation solutions.
3. Define and execute go-to-market plans aligned with global strategy, adapting them to local market dynamics and customer needs.
4. Lead product launches, lifecycle management, and portfolio positioning to maximise market impact.
5. Develop pricing, value propositions, and data-driven marketing plans based on market and competitor insights.
6. Deliver integrated omni-channel campaigns (digital, events, field) to increase engagement and utilisation.
7. Collaborate cross-functionally with global marketing, sales, and clinical stakeholders, and engage KOLs and customers to build strong market presence.
You're the right fit if:
8. 3–5 years in downstream marketing, preferably in MedTech or Healthcare
9. Experience managing broad product/solution portfolios and leading market-specific initiatives
10. Strong go-to-market execution and ability to translate global strategies into local impact
11. Solid analytical skills (market insights, pricing, competitive analysis)
12. Excellent stakeholder management, communication, and presentation skills
13. Bachelor’s degree in Marketing, Business, Healthcare, or related field
14. Knowledge of image-guided therapy or interventional cardiology is a strong asset
15. Willingness to travel (~30%)
How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
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If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care .
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