Marketing Campaign Manager - Remote
* B2B organisation
* Autonomous role with plenty of diversity
* Collaborative & friendly team
* Remote working with some meeting attendance required within the south
We are seeking a highly motivated and experienced Marketing Campaigns Manager to develop, plan, manage, and execute cross-channel lead-generation campaigns that drive growth, revenue, brand awareness, and increase our market share. This is primarily a lead generation role supporting our small and friendly sales team.
Key Tasks
* Develop and execute impactful, integrated lead-generation marketing campaigns across multiple channels and platforms to target specific prospect and customer segments.
* Work collaboratively with internal teams to develop campaign assets, content, and messaging that resonates with target audiences.
* Work closely and collaboratively with sales teams to develop and manage lead scoring, lead tracking, and lead management workflows, etc.
* Optimise campaign processes to improve results and throughputs.
* Review and evaluate campaign performance, identify areas for improvement, and make recommendations for future campaigns.
* Oversee the effectiveness of the CRM system.
The ideal candidate
1. Experience of developing, executing, and managing lead-generation marketing campaigns.
2. Experience worki...