.**MARKETING PLANNING MANAGER** **- PAID MEDIA****Location:**Stratford, London w/ high-flex (1 – 2 days per week in the office) We are professionals with purpose, beating cancer every day. But we need to go much further and much faster. That’s why we’re looking for someone talented, someone who shares our vision, someone like you. We have an exciting opportunity for a highly organised marketeer to join Cancer Research UK’s Marketing Planning Team to play a key role in supporting our audience-led marketing strategy and planning function. Using your integrated marketing expertise, you will take a centralised view across our marketing, audiences, channels, and performance to ensure all activity is insight led, balanced, well-timed and has maximum impact. This is your chance to support the delivery of high profile and impactful campaigns, helping to bring everyone closer to our purpose, transforming Cancer Research UK into an influential and impactful force in society, inspiring audiences to help us beat cancer.You will act as a central point to consult closely with marketing agencies and internal stakeholders on campaigns and activity to ensure optimalobjectives, key performance indicators, forecasts, and budgets, translating these into an all-channel strategic brief for the cross-portfolio marketing plan, alongside campaign briefs. To be successful you must have a strong understanding of fully integrated end-to-end marketing campaigns, with particular preference for ATL media channels, and enjoy working with a range of stakeholders across a wide variety of projects. strategic alignment and fully integrated planning. You will also support the annual marketing planning process in setting overarching marketing Supporting the annual marketing planning process in setting overarching marketing objectives, key Performance Indicators, monitoring forecasts and budgets; translating these into an all-channel cross-portfolio marketing plan Strong understanding of paid media channels (AV, OOH, Digital), with a strong focus on ATL -particularly TV- supported by 5+ years of integrated campaign planning experience, ideally gained within a media agency or household‐brand client‐side environment. Excellent project management and communication skills with experience of managing and improving highly complex priority workstreams involving multiple teams and stakeholders.Media planning expertise and experience delivering multi-channel marketing campaigns across a broad portfolio with media budgets £10m+.Experience of leading communications to manage and motivate suppliers and agencies to drive maximum value from relationships. Relevant experience of building positive working relationships and influencing others and working effectively as part of a matrix team. Commercially aware with budget management experience. Awareness of direct marketing channels and their role in the end-to-end marketing journey. In return, we make sure you are supported by a generous benefits package, a wide range of career and personal development opportunities and high-quality tools, policies and processes to enable you to do your job well. Our benefits package includes a substantial retirement plan, a generous and flexible leave allowance, discounts on anything from travel to technology, gym membership, and much more.
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