Main purpose and scope
To bring energy, passion and enthusiasm to the Paid Media team, ensuring we are delivering the best work possible for our clients, whilst supporting the continued growth of the department across strategic decisions, team development and constant improvements.
Duties and key responsibilities
1. Responding to client briefs, leading and building strategies that will best achieve the goals of the campaign
2. Setting up campaigns across paid media channels such as Google Ads, Facebook, Twitter, Instagram, Linkedin, etc.
3. Analyse performance throughout business-as-usual and finite campaigns, suggesting and implementing improvements and changes to help reach targets
4. Opportunity to support, coach and mentor more junior members of the Paid Media team
5. Constantly seeking innovative ways for growth and improvements on client accounts
6. Prepare reports and lead client calls, discussing the results from campaigns and agreeing next steps
7. Effectively manage and prioritise workloads, negotiate deadlines and liaise with wider Account & Project Management teams
8. Keeping up to date with all developments and updates across the paid media sphere
9. Supporting the growth of the Paid Media team and wider agency with pitches, proposals and thought leadership pieces (articles, blogs, webinars etc)
Experience required
10. 3+ years experience of managing significant paid media campaign budgets, including search, display, Google Shopping and social
11. A track record of running high performance paid media campaigns
12. Commercial awareness
13. First-class grammar and communication skills
14. A comprehensive understanding of paid media strategy and the marketing funnel
15. Strong analytical and reporting skills
16. Up-to-the-minute knowledge of Google Ads best practice including automated bid strategies
Additional beneficial experience
17. Excel/Google Sheets skills
18. Basic knowledge of tracking across the major ad platforms and GA4 with Google Tag Manager
19. Google Looker Studio experience
20. Working knowledge of Funnel.
What you’ll get in return
You’ll be coming into a thriving agency, working on a mix of large client projects across the full digital spectrum. You’ll have a chance to make a real impact on the business from day one. Our extensive benefits package includes:
21. Monthly wellbeing allowance
22. Training, development and “Career Mapping”
23. Opportunity to attend industry events
24. Enhanced parental packages
25. Cycle 2 work, retail discounts, fitness discounts
26. Mental and physical wellbeing support
27. Monthly star performer awards
28. Flexible working – build work around your life
29. Hybrid approach to work
30. Monthly social get togethers
31. Plus a whole lot more!