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Account director

West Bromwich
Uncommon Sense
Account director
Posted: 7h ago
Offer description

Believe hard work pays off?


This role is especially well-suited to someone with an interest in the shifting political and cultural landscape of the Western world, ideally from a conservative-leaning standpoint.


We are seeking a proactive and strategic Account Director to join our team. This role is pivotal in managing client relationships, overseeing campaign delivery end-to-end, and ensuring all projects align with client objectives and agency capabilities.

The ideal candidate will blend strong communication skills with commercial awareness, strategic thinking, problem-solving abilities, and a deep understanding of integrated marketing campaign management – spanning creative, digital, and paid media.

This is an excellent opportunity to define how our clients experience Uncommon Sense – building trust, delivering impact, and steering campaigns that cut through culture and deliver real business outcomes.

Key Responsibilities


Client Relationship Management

* Act as the primary point of contact for clients, building trust and ensuring their needs and objectives are met.
* Maintain regular communication to provide updates, gather feedback, and ensure overall client satisfaction.
* Foster long-term relationships, driving client retention and identifying opportunities to expand services.

Strategic Planning

* Lead the planning and execution of integrated campaigns that deliver against client objectives.
* Work collaboratively with internal teams — creative, strategy, development, and paid media — to ensure excellence in execution.
* Anticipate market trends and provide proactive recommendations to clients.

Media Management

* Partner with the media team to plan, buy, and optimise campaigns across social, search, display, and emerging platforms.
* Analyse performance metrics (CPA, CTR, ROI) to ensure campaigns deliver measurable results.
* Provide clients with clear media recommendations, balancing short-term wins with long-term growth strategies.
* Stay ahead of platform changes, media innovations, and cultural trends to keep campaigns fresh and competitive.

Problem Resolution

* Anticipate and identify potential challenges in campaigns or client relationships.
* Implement timely and effective solutions to resolve issues while maintaining client confidence.

Reporting & Analysis

* Deliver regular performance reviews and reports, translating campaign data into actionable insights.
* Provide strategic recommendations based on analysis of trends, performance, and market context.
Qualities and Skills


* Proven experience in account management, client services, or a related role in a marketing/advertising agency.
* Strong communication and interpersonal skills with the ability to build lasting relationships.
* Solid understanding of marketing strategy, campaign management, and performance metrics.
* Hands-on experience with media planning/buying (social, search, display) a strong advantage.
* Excellent problem-solving skills with a solutions-first mindset.
* Strong organisational and project management abilities, with attention to detail.
* Financial acumen, including experience in budgeting, forecasting, and profitability management.
* Ideally, an interest in right-leaning politics and a passion for engaging with the cultural and political shifts prevailing in the West.

To apply for this role please email hello@uncommonsense.co.uk with a CV and cover letter.

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