If residing within commutable distance to our Maidenhead office, a hybrid schedule would be required. Candidates outside of commutable distance (but still residing in England or Wales) may be considered on a work from home basis with the expectation of coming into the office once a month or as business needs dictate.
Please note: this position requires full working rights in the UK without current or future sponsorship.
Summary
The Field Marketing Specialist will be an integral part of our EMEA based team and deliver high-impact programmes across events, partner marketing, and customer engagement. This role requires someone who is data-driven, collaborative, and confident through uncertainty. This role will focus on Tradeshows and Field Events, Partner Delivery, Summit Events, Customer Marketing, and Awards.
Responsibilities
* Plan and deliver a series of trade show and field events across EMEA, ensuring they are on-brand, persona-aligned, and within budget.
* Maximise ROI by generating leads that convert, tracking KPIs, and providing actionable insights.
* Collaborate cross-functionally with sales, marketing, customer success, product, and advisory boards to define event goals, content strategy, and attendee experience.
* Lead vendor sourcing and management for venues, agencies, production partners, and suppliers.
* Oversee on-site execution for events, ensuring flawless delivery and issue resolution.
* Manage event branding and materials, including design, production, and logistics.
* Deliver post-event analytics and executive reporting to inform future strategy.
* Execute partner-driven deliverables and ensure alignment with global initiatives.
* Champion a collaborative, solutions-focused culture, remaining calm and detail-oriented under pressure.
* Demonstrate evidence of ROI through well-managed event programmes.
* Embrace AI tools to enhance marketing efficiency and insights.
* Travel: Some business travel required; occasional in-person meetings and all event setup in Maidenhead office (c. 5% of time).
* Support the regional execution of Avetta’s user conference, from programme design, to onsite event management.
* Support customer marketing programmes to deepen engagement and advocacy across EMEA to increase case studies, clients speaking at events and video testimonials.
* Reliable and predictable attendance.
Qualifications
* Degree-level qualification plus marketing qualifications or marketing experience in a high-performing team.
* 3–5 years of B2B SaaS marketing experience, ideally in a regional role within a global organisation.
* Proven ability to deliver end-to-end event programmes that drive measurable business outcomes.
* Strong data analysis skills to identify trends and inform decisions.
* Excellent collaboration and stakeholder management skills across marketing, sales, and client functions.
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