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Salesforce marketing cloud architect

Watford
Smith+Nephew
Cloud architect
€85,000 a year
Posted: 12h ago
Offer description

Marketing Cloud Architect

As a Marketing Cloud Architect at Smith+ Nebew you will be pivotal in transforming how we engage with customers through data‑driven, personalized experiences. You will work across regions and functions to influence strategy, drive innovation and deliver meaningful impact through cutting edge Salesforce solutions.


Responsibilities

* Operate at the intersection of marketing, data and technology, working closely with commercial stakeholders and CRM teams to bring digital marketing strategies to life.
* Translate marketing objectives into scalable technical designs, shaping customer journeys across email, SMS, mobile and web.
* Design data extensions and automation flows, orchestrate complex engagement strategies ensuring performance, scalability and customer impact.
* Take ownership of integrations between Marketing Cloud, Sales and Service Cloud and external systems, ensuring seamless data flow and connectivity.
* Define governance frameworks, coding standards and best practices to maintain a consistent and secure platform.
* Act as a trusted expert, guide stakeholders on system capabilities and opportunities, continuously optimize performance, resolve challenges and ensure compliance across a global, multi‑instance environment.


Qualifications

* Extensive experience leading Salesforce Marketing Cloud architecture, design and delivery within complex, multinational environments.
* Strong technical expertise across Marketing Cloud including SQL, AMPscript, SSJS, Automation Studio and API integrations.
* Proven ability to design scalable data models, customer journeys and integrations across Salesforce and external systems.
* Solid understanding of data architecture, segmentation, identity resolution and data governance principles.
* Experience working in agile delivery environments, guiding teams to deliver high quality, business‑aligned solutions.
* Strong stakeholder management skills, with the ability to influence, challenge and communicate effectively across technical and business audiences.
* Ability to define and enforce governance standards, ensuring security, compliance and long‑term platform sustainability.


Benefits

* Generous annual bonus.
* Flexible vacation and time off, paid holidays and paid volunteering hours.
* Private health and dental plans, life assurance.
* Hybrid working model (most professional roles).
* Hands‑on training, team‑customised mentorship, employee discounts on gym and fitness clubs.
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