An exciting opportunity for a commercially focused Marketing Manager to take ownership of end-to-end brand strategy within a fast-paced FMCG environment. You’ll work closely with clients, agencies and cross-functional teams to deliver impactful, data-led campaigns that drive brand growth and sales performance.
Key responsibilities
* Develop and deliver integrated brand and marketing strategies aligned to commercial goals
* Manage budgets, optimise ROI and provide performance insight
* Lead multi-channel campaigns across advertising, PR and trade marketing
* Partner with Account Managers on trade plans and client strategy
* Analyse market trends, consumer behaviour and product performance to identify growth opportunities
* Present performance updates and strategic recommendations to clients
* Lead agency relationships, briefing and evaluating delivery
* Manage and develop direct reports
About you
* 6+ years’ marketing experience in FMCG or consumer goods
* Experience in Health & Beauty, OTC or regulated sectors beneficial
* Strong commercial acumen across P&L, ROI and promotions
* Confident with stakeholder management and presenting
* Highly organised, adaptable and collaborative
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