Head of Trading – General Insurance Salary: £106,565 - £125,370
Location: Leeds or Edinburgh
Hours: Full time
Working Pattern: Hybrid (at least two days per week or 40% of time at office)
Flexible Working Options: Job Share
Job Description Summary Lead and drive General Insurance sales performance with primary responsibility for Bancassurance outcomes, converting bank‑generated leads into sustainable sales growth and embedding Insurance into LBG customer journeys.
What You’ll Be Doing Operating across Lloyds Banking Group, the role involves setting and delivering the GI trading strategy across Bancassurance, Corporate Partners and Aggregator channels, balancing commercial growth, customer outcomes and regulatory expectations.
Your key accountabilities will include: Own end‑to‑end GI Bancassurance sales performance, including volumes, income, conversion, and profitability.
Define and deliver the Bancassurance trading strategy, aligned to bank distribution priorities and customer propositions.
Maximise conversion of bank‑generated leads through digital, app, branch, telephony, and assisted sales journeys.
Embed GI propositions into core bank customer journeys, using customer insight and behavioural data.
Act as the senior GI interface to Consumer Relationships leadership, positioning GI as a core driver of customer value.
Own the GI trading strategy across Bancassurance, Corporate Partners, and Aggregators.
Maintain GI market share, whilst setting clear channel roles and priorities, protecting and strengthening bank‑led opportunities.
Provide executive‑level insight on trading performance, market dynamics, and risks.
Lead digital sales optimisation, particularly within bank‑owned channels.
Partner with Marketing to optimise campaign effectiveness and return on investment.
Use advanced data and analytics to find opportunities, diagnose performance, and drive action.
Operate as a senior leader, engaging with and influencing outcomes across Consumer Relationships and Lending, GI Platform and IP&I Support Teams.
Provide exceptional leadership to the team, mentoring, coaching and developing colleagues to deliver high performance.
Lead large‑scale change and transformation to improve sales effectiveness and customer experience.
Ensure trading activity delivers strong customer outcomes, aligned to Consumer Duty and regulatory expectations.
What we’re looking for? 10+ years of deep Bancassurance experience with a proven track record of converting bank‑generated demand.
Strong understanding of bank distribution models and customer journeys.
Proven digital sales and marketing capability.
Highly effective senior influencer, change leader, and experience managing teams to deliver high performance.
Strong analytical and commercial judgement.
Experience leading senior teams in a regulated financial services environment.
Benefits We support flexible working (Job Share, hybrid), and provide reasonable workplace adjustments for colleagues with disabilities.
We are committed to diversity, equity and inclusion, creating an environment where everyone can thrive and develop.
#J-18808-Ljbffr