PR Account Manager – Electronics Components (B2B Technology)
(ideally based within a commutable distance to Keel or Chichester offices or remote for the right candidate. must be UK based)
Join an award‑winning B2B technology communications agency
Napier is a PR‑led, full‑service marketing agency specialising exclusively in B2B technology. We work with some of the world’s most innovative electronics, engineering and industrial technology brands, helping them communicate complex ideas clearly and credibly to highly technical audiences.
We’re looking for an experienced PR Account Manager with deep expertise in electronics components, engineering or related B2B technology sectors, and a strong understanding of the UK and international trade media landscape.
The Role
As a PR Account Manager – Electronics Components, you will take ownership of PR programmes for clients operating in highly technical markets. This is a hands‑on role requiring confidence working with complex engineering topics, senior client stakeholders and specialist trade media.
You’ll be responsible for developing and delivering strategic PR campaigns that build authority, drive awareness and generate measurable impact across electronics, embedded systems, semiconductors, industrial technology and related sectors.
Key Responsibilities
* Act as the primary day‑to‑day contact for clients, providing informed, strategic counsel grounded in a strong understanding of B2B technology markets
* Plan and deliver integrated PR programmes, including media relations, press releases, by‑lined articles, thought leadership, technical content and product communications
* Build and maintain strong relationships with UK, European and global electronics, engineering and B2B technology trade media, journalists and editors
* Translate complex technical and engineering concepts into clear, compelling stories tailored to specialist audiences
* Identify proactive media and thought‑leadership opportunities aligned with client business objectives
* Collaborate closely with digital, content and creative teams to deliver fully integrated campaigns
* Monitor media coverage and campaign performance, producing insightful, data‑driven reports and recommendations
* Manage multiple client accounts simultaneously, ensuring deadlines, budgets and quality standards are consistently met
About You
* Proven experience in B2B technology PR, with demonstrable expertise in electronics components, engineering or industrial technology
* Strong understanding of the electronics and engineering trade media landscape, with established journalist relationships
* Confident writing for specialist audiences, including press releases, technical articles and executive commentary
* Able to grasp complex technologies quickly and communicate them accurately and persuasively
* Strategic mindset with the ability to spot stories, shape narratives and advise clients at a senior level
* Experienced in managing client relationships and leading PR activity with minimal supervision
* Comfortable presenting insights, recommendations and results to senior stakeholders
If you don’t meet every requirement but believe your experience in B2B technology PR would add value to our team, we’d still like to hear from you.
What We Offer
* Competitive salary with flexibility based on experience
* Participation in our employee ownership scheme
* Comprehensive training and development, covering the latest PR, marketing and technology trends
* The opportunity to work with leading global B2B technology brands in a specialist agency environment
How to Apply
If you’re ready to take the next step in your B2B technology PR career, apply today.
Equal Opportunities
Napier is committed to creating a diverse and inclusive workplace. We welcome applications from all backgrounds and are happy to make reasonable adjustments throughout the recruitment process.
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