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Performance marketing analyst — paid ads

Wolverhampton (West Midlands)
The Big Phone Store UK
Marketing analyst
Posted: 20 October
Offer description

- Performance Marketing Analyst – Paid Ads# Performance Marketing Analyst – Paid Ads# Performance Marketing Analyst — Paid Ads (PPC)**Location:** Wolverhampton | **Contract:** Full Time (Part Time Considered) | **Salary:** £25,000 – £40,000 DOEAt The Big Phone Store, we’re not just recycling phones — we’re shaping a more sustainable future. As one of the UK’s fastest-growing retailers of refurbished tech, we’re building an inclusive, high-performing team that thrives on innovation, impact, and integrity.## The RoleManage and optimise paid media across Google Ads, Microsoft Advertising, and other platforms. Your work will directly influence traffic, leads, and revenue. You’ll partner with the wider marketing team to deliver insights, testing plans, and continuous optimisation.## What You’ll Do* Plan, set up, and manage PPC campaigns across Google Ads, Microsoft Ads, and other platforms* Conduct keyword research and write compelling, conversion-focused ad copy* Implement ad extensions, audience targeting, and geo/device strategies* Monitor KPIs including CTR, CPC, ROAS, and conversions* Run A/B tests on ads and landing pages to improve results* Analyse trends, surface insights, and make actionable recommendations* Prepare regular performance reports for internal teams* Collaborate with marketing to align paid campaigns with overall strategy## What You Need* Passion for digital marketing and paid search* Strong analytical skills and a data-driven mindset* Creative problem-solver who can optimise campaigns with structure and rigor* Excellent attention to detail and organisational skills* Clear, confident written and verbal communication* Ability to multitask and thrive in a fast-paced environment### Nice to Have* Experience in PPC/SEM (agency or client-side)* Proficiency with Google Ads, Microsoft Advertising, and Google Analytics (GA4)* Familiarity with Excel/PowerPoint and reporting tools* Google Ads and/or Microsoft Ads certifications* Bachelor’s degree in marketing, business, or related field (desirable, not essential)## Perks & Benefits* Permanent role with one of the fastest-growing sellers of refurbished electronics* Recession-proof sector* Staff discounts* Private pension scheme *with employer contributions** Days out and other social events* Free onsite parking* Equal opportunities employer since 1999* Paid birthday off after year 2* Up to 28 days paid holiday (+1 day each year from year 2)* Salary Sacrifice Schemes## How to ApplyTo apply, **click the banners on this page and fill in your details** to see if you’re the right fit for our team. We hope to be in touch soon!
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