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Head of marketing and brand (permanent)

Castleford
Permanent
HARIBO UK
Head of marketing
Posted: 4 November
Offer description

Role: Head of Marketing – MAOAM and Commercial Initiatives Location: HARIBO Castleford (hybrid working; three days in the office and two days working from home). Occasional travel may also be required
Salary: Competitive (plus up to a 15% bonus)
Permanent


We are on the hunt for a ‘Head of Marketing – MAOAM and Commercial Initiatives’ to come and join our happy world of HARIBO!

This is a fantastic opportunity to take a sweet seat within our HARIBO UK&I Marketing department reporting directly into our VP of Marketing. This role acts as one of two Leadership positions within our brand team space, whilst also sitting within our Marketing Leadership team alongside our Design Lead and Insights Lead.

You will also play a vital role in supporting and leading across our entire Marketing function and be a valued voice across all inter-dependent functions within our organisation.


Leadership of the MAOAM brand including strategy, communications, product development and excellent execution of all initiatives
Delivering all commercial initiatives e.g. customer exclusives
Delivering a robust Retail Marketing Plan to support our growth ambition across our own shops
Tracking and driving the business performance including working closely with Sales and Category teams to identify and pro-actively address risk and opportunities to the plan and the business
Developing and delivering the brand communication and activation plans
Developing and delivering the product NPD and renovation projects in line with the business plans
The day-to-day management of direct reports and ensure long term employee engagement
Working closely with your counterparts in the Global Marketing and Global Media team to ensure alignment and flawless execution of UK’s plans
Adhering to style guidelines and legal and international corporate procedures


Do you have extensive brand and marketing management experience within the FMCG space? We are looking for someone with both retail and commercially focused marketing experience… are you ready to take on your next challenge?

It is essential that you’re able to understand and demonstrate best practice with a strong passion for marketing innovation. We are looking for someone with strong analytical capabilities with an emphasis on reading, interpreting and story telling data.

Organisation is also paramount to enable success within this role, it is important that you’re able to demonstrate strong planning, prioritisation and project management competencies whilst also working to and delivering on deadlines. We are looking for top-tier project management abilities with attention to detail and project timeline management focus.


36 days (including 5 bank holidays)
~ Up to a 10% pension (matched by HARIBO)
~ Private medical insurance
~ Market leading life assurance
~20% discount in our stores
~

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