A growing City law firm, recognized as a leader in their region, is seeking a Junior Digital Marketing Manager to join their Marketing team in their London office. This vital role involves delivering integrated marketing campaigns, developing engaging online content, and leading the development of the firm’s website. It presents a great opportunity for someone aspiring to step into a management role.
The Responsibilities:
* Implement a Digital Marketing Plan for the firm in collaboration with the Head of Marketing.
* Manage daily website content updates, with support from the Marketing Assistant.
* Analyze data from Google Analytics and other sources to set KPIs and improve results.
* Develop and execute the firm’s social media strategy, managing presence across all platforms.
* Support the Marketing/BD team with social media plans and campaigns for their departments.
* Manage and enhance the firm's use of webinar platforms such as GoToWebinar, Zoom, and Microsoft Teams.
* Run PPC campaigns across departments and manage Google and Facebook paid advertising.
The Candidate:
* Degree educated and/or holds a CIM or similar marketing qualification.
* Experience working in professional services is advantageous.
* Working knowledge of WordPress and landing page platforms.
* Familiar with tracking tools such as Google Analytics and Google Search Console.
Please note: Only candidates with valid work experience in sectors such as Law Firms, Accountancy Firms, Management Consultancies, Property/Construction Firms, Financial Services Firms, or relevant Associations or Agencies will be considered. Applications outside these areas will not be accepted.
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