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Social media content creator

Kettering
Bowling Vision
Content creator
Posted: 30 June
Offer description

About Bowling Vision

We are a leisure distributor working in the exciting and evolving sector of social gaming – AR darts, AR shuffleboard, bowling, batting cages, ice-free curling etc. This is a thriving and growing sector and we are at the forefront of it being the UK’s leading distributor, able to supply venues with a broad range of activities. Our business is very relational and centres on providing experienced consultancy and ongoing support to social gaming venues in addition to quality products.

Bowling Vision is the parent company to a number of sub-brands and you will be working across the business with a focus on a new brand launch.

About the Role

We're looking for a creative, hands-on Content Creator to bring energy and style across all digital channels. You’ll be the person behind the lens and the screen — producing standout video and photo content, writing engaging copy and crafting content that drives traffic, provokes online engagement, creates a sense of belonging and develops product awareness.

This is an exciting opportunity to shape the voice and visual identity of some of our emerging brands — and to work alongside the Bowling Vision Marketing Manager to spotlight the equipment and experiences that will make our equipment, products and opportunities unique.

We are pleased to offer this post with flexible working hours. As we’d like you to create content based on real experiences the post-holder will be required to work occasional evenings. The post is based in Kettering, however we are happy to offer flexibility with some home working. There may also be some travelling to installations of equipment.

Key Responsibilities

* Video & Photography Content Creation

– Plan, shoot and edit high-quality video and photo content for our social media channels, website and digital ads

– Capture live footage of events to tell engaging stories

– Produce product-focused videos to support Bowling Vision’s sales and marketing

– Maintain a consistent visual style and brand identity across all video and photography content in line with our brand guidelines

* Social Media Management

– Develop and manage a content calendar for Instagram, TikTok, Facebook and other relevant platforms

– Write creative, on-brand captions and posts to grow our audience and drive engagement

- Build community engagement through responding to comments and messages and interacting with relevant accounts

– Stay on top of trends, audio and formats to ensure our content feels fresh and culturally relevant

– Track and report on campaign success and use relevant performance data to shape future campaigns

- Conduct competitor analysis and trend research to identify opportunities for growth and innovation

* Design & Visual Content

– Create digital assets for marketing campaigns, on-site screens, and promotions which are compelling, fresh and contemporary

– Ensure brand consistency across all content and channels

* Collaboration & Coordination

– Work with the Bowling Vision team to align content goals and priorities across all channels and sub-brands

– Liaise with staff and customers when filming or taking photos in venue to ensure appropriate consent is given

- Work with BV team and site staff to support the efficient running of the shoot

– Support event coverage and contribute to planning creative campaigns

What We’re Looking For – The Essentials

* A passion for content creation and understanding of what’s trending
* A good eye for videography and photography
* Experience in shooting and editing video and photography content (not necessarily in a professional setting)
* Confident writing short-form copy for social media
* Excellent understanding through engagement with TikTok, Instagram Reels and other short form platforms
* Comfortable working independently and managing multiple projects
* Positive, proactive and happy working in a lively, people-focused environment
* Good storytelling ability through visual media
* Flexibility to work evenings or weekends for key events and content capture
* Refined attention to detail

Desirable (but not essential)

* Professional experience of content creation or graphic design
* Experience in paid social campaigns or basic analytics/reporting
* Familiarity with hospitality or entertainment industry marketing
* Interest in social gaming and tech-led leisure experiences
* Experience with using content scheduling in particular Meta Business Suite

Perks of the Job

* Be part of an exciting new project from day one
* Freedom and independence within a compassionate family business
* Opportunity to grow your skills alongside new sub-brands
* Collaborate with a passionate and creative team
* Access to cutting-edge social gaming products and experiences
* Flexible working where possible (but mostly on-site)

How to Apply

Think you’re the one to bring passion and creativity to this exciting new venture and help us stand out online?

Create a1 minute video, suitable for Instagram to let us know why you’d be perfect for this role – this can either be with you on screen or via dynamic text. This is an opportunity for you to demonstrate your skills and post-production creative flare.

Send your video to marketing@bowlingvision.com

If you have an existing portfolio of work (video/photography) or manage any other social media channels please include details of these in your email.

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