Our client, a dynamic player in the technology sector, is seeking a Marketing Administrator to join their fast-paced marketing team. This permanent position will be crucial in generating qualified leads through multi-channel campaigns that align with the company's pipeline targets.
Key Responsibilities
* Lead Generation: Oversee and participate in the execution of marketing initiatives aimed at attracting new clients. Be accountable for generating a set number of leads per quarter through multi-channel campaigns.
* Liaise with external lead generation agencies to support campaign execution and optimisation.
* Analyse campaign data to identify trends, optimise future efforts, and ensure necessary activity levels are maintained.
* Pipeline Opportunity Management: Manage the nurturing of SQLs to Opportunities. Maintain open communication channels to ensure fresh opportunities from existing clients are nurtured and optimised.
* Content Creation: Deliver engaging content from ideation to completion with the support of your manager and team. Use AI tools to generate articles, images, videos, and other content.
* Act as co-host during webinars to ensure smooth running of online events.
Job Requirements
* Proven experience in a B2B marketing coordination, administration, or team leader role.
* Experience with multi-channel campaigns and creating content for different channel styles.
* Proven track record in identifying, nurturing, and converting leads.
* Strong project management skills with the ability to handle multiple tasks simultaneously.
* Proficient in marketing analytics and reporting tools.
* Excellent communication and interpersonal skills.
* Experience with HubSpot, Canva, Office 365, LinkedIn Sales Navigator, and LinkedIn lead generation.
* Degrees in Marketing, Business, or related fields are beneficial but not required.
Benefits
* Competitive salary
* Opportunity to work on a variety of interesting and challenging projects
* Professional development and training opportunities
* Supportive and collaborative work environment
* Employee benefits package
If you possess the skills and experience required and are looking for a new opportunity to elevate your career, we would love to hear from you. Apply now to join our client's dynamic and talented team.
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