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Head of communications (maternity cover)

London
Head of communications
Posted: 2 December
Offer description

About NASP The National Academy for Social Prescribing (NASP) is a registered charity and company limited by guarantee. Our goals are to promote social prescribing and to bring about a social revolution in wellbeing, as set out in the NASP Strategic Plan. To learn more about our organisation, partners, and social prescribing, please visit socialprescribingacademy.org.uk. At NASP, we operate a flexible, hybrid working model to support both collaboration and individual needs. Most work is carried out remotely, with Microsoft Teams serving as our primary platform for meetings and planning. We also provide access to an office space at London’s Southbank Centre, which staff can use as needed. We would expect this role to work in the NASP office for up to 2 days per week, depending on agreed hours, with the remainder carried out at home. Travel may be required for in-person meetings, site visits, events, or team away days, ensuring opportunities for connection and shared learning. Travel requirements will vary depending on the duties of each particular role. Our working culture values flexibility, wellbeing, and collaboration. We are committed to supporting our staff to work in ways that suit their roles and personal circumstances, fostering an environment where everyone can thrive and contribute to the success of the organisation. Inclusion at NASP At NASP, we are passionate about creating an inclusive workplace. It’s important to us that we represent the communities that social prescribing aims to serve and therefore we welcome applicants with lived experience of social prescribing. We also particularly welcome applicants from global majority and LGBTQIA communities, and those who identify as disabled and/or neurodiverse to apply. We guarantee to interview candidates who identify as disabled as part of our Disability Confident Scheme commitments, provided that they meet the minimum criteria for the position. NASP seeks to be a truly 21 st Century employer and organisation. Supporting our staff’s wellbeing is central to that goal, as our staff are one of our greatest assets. We are committed to ensuring fairness and accessibility throughout the recruitment process and will consider reasonable adjustments to meet individual needs. While adjustments will depend on specific circumstances, common examples include: Flexibility with interview times and formats, including location Providing documents, such as the application form, in alternative formats (e.g., large print, braille and pre-recorded video or audio recordings) If you require adjustments, an alternative method of application, or would like to discuss your specific needs, please contact us at recruitment@nasp.info, and we will do our best to support you. How To Apply To apply for this role, please upload a CV and covering letter, outlining how you meet the requirements of the role and person specification, using the application link by 23:59 on Monday 8 th December. If you have any questions on this process please email us at recruitment@nasp.info. Application link available at: https://socialprescribingacademy.org.uk/about-us/careers/ Interviews will be held w.c. 15 th December. Please indicate on your application form if you might be unavailable during this period. Applications are welcomed from applicants who wish to apply for a position based on a flexible working arrangement. Should a candidate be successful after the interview stage, any reasonable requests will be reviewed and be sought to be accommodated within the needs of the role. All appointments are subject to proof of right to work in the UK, references and a 3-month probationary period. To support us with monitoring our commitments to access and inclusion, we kindly ask you to answer our Equal Opportunities form alongside your application. Your responses will not be shared with the panel. For more information or an informal conversation, please email any questions to recruitment@nasp.info. We look forward to hearing from you about the role of Head of Communications (Maternity Cover). Role Details & Staff Benefits Salary: £47,383 per annum Duration: 6-month initial term until 30 th June 2026, with possibility of extension Hours: Full time Location: Hybrid – NASP have an office space at London's Southbank Centre which can be used by staff at any time. The role will be expected to work up to 2 days per week in the office with the remainder at home, depending on agreed hours. There may also be additional occasional travel required for staff days and other events. NASP offer a range of core benefits for staff on payroll, including: 30 days paid annual leave per annum, plus Bank Holidays An additional day of paid leave per year on your birthday Opportunities for Volunteering & CPD days each year Opportunity to request flexible working arrangements, including compressed hours Contribution to annual eye test, eyeglass purchase, and flu vaccination Purpose of This Role: This role sits within NASP’s Communications Team. You will play a key role in developing and delivering NASP’s communications strategy, which aims to: 1) Spread the word about social prescribing among health and voluntary sector professionals and equip them with the training and resources they need. 2) Increase public awareness of social prescribing. 3) Support NASP’s wider work through high quality communications. You will lead on NASP’s digital communications – including by managing the NASP website and social media, and the Music Can website (www.musiccan.co.uk) and social media. You will also lead campaigns and events and ensure that the content NASP delivers is high quality. This role reports to the Director of Communications and manages the Digital Communications Officer and the Communications Lead: Media and Events. Person Specification: Experience & Knowledge: Essential Experience of managing websites - including expertise in analytics, user journeys and SEO - and digital communications Understanding of brand development and the importance of ensuring brand consistency Experience of using CRMs and data effectively as part of an integrated communications offer Knowledge of the Voluntary Community Faith and Social Enterprise (VCFSE) sector and/or social prescribing Desirable Excellent knowledge of the health sector and/or social prescribing within NHS primary care Understanding of the media landscape and working with the media Experience of using Microsoft Dynamics, Umbraco and/or Webflow Skills and attributes Essential Ability to plan, coordinate and report on a wide range of communications aimed at different audiences Ability to manage digital campaigns aimed at different audiences, including through the use of paid marketing Ability to write and edit materials for different channels to achieve results (including web copy, e-comms, briefings, marketing materials, letters) Ability to manage staff effectively, supporting their wellbeing and development Ability to support teams and partners on communications strategies and to manage a wide range of relationships Ability to manage competing priorities and to proactively identify emerging opportunities Ability to understand complex information and find pragmatic solutions to challenges Ability to build good relationships and be diplomatic while ensuring projects are delivered to a high standard Affinity with NASP’s Values as defined in the NASP Strategic Plan Responsibilities: Strategy and brand Working with Director of Communications to develop and implement the NASP communications strategy Commissioning and project managing films, graphics and other assets to support NASP strategic priorities and partners Leading on analytics and reporting on KPIs Developing communications resources and marketing packs for internal and external use Ensuring all communications across programme teams are strategic and adhere to the NASP brand Training and advising staff across NASP on communications (including writing for website, branding, marketing) Identifying opportunities to form partnerships with other organisations, and working with partners on joint programmes and campaigns Digital Managing and developing the NASP website (www.socialprescribingacademy.org.uk), social media channels and newsletters, and leading their promotion (including maximising SEO and effective use of Google Ad Words and advertising) Managing the Music Can website and social media channels (www.musiccan.co.uk) Planning, editing and writing content for multiple channels (including website, newsletters, and resources for programmes and partners) Campaigns Coordinating Social Prescribing Day 2026, leading NASP’s communications with the aim of inspiring individuals and organisations in the UK and across the world to take part Events Leading on the promotion and delivery of NASP events, working with the Communications Lead: Media and Events Memberships and CRM Working with colleagues to develop NASP’s membership offers for health professionals and voluntary sector professionals, including by ensuring integration with the CRM and smooth user journeys Working with the Operations Team to develop the CRM and improve integration with the website Management Line-managing the Digital Communications Officer and Communications Lead: Media and Events Reporting To: Communications Director Find the full job specification and apply at: https://socialprescribingacademy.org.uk/about-us/careers/

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