Position: Sales & Marketing Director
Location: Brighton & London
Reports to: Managing Director & Founder
Department: Marketing & Sales
Employment Type: Full-Time, Permanent
About Us
Black Rock Restaurant Group is one of the UK’s most exciting
independent restaurant groups, with standout venues across London and Brighton
including The Coal Shed, Burnt Orange, The Salt Room, and Tutto.
We are dedicated to creating unforgettable guest
experiences, inspired by the Persian concept of “Nooshe jân” – meaning more
than just “Bon Appetit”, but “may it nourish your soul”. Every detail, from the
quality of our ingredients to the lighting, music, and service, is designed to
elevate and enrich the guest experience.
Founded by acclaimed restaurateur Razak Helalat, Black Rock
Restaurant Group is a place where passion, quality, and hospitality come
together – and where your career can grow and thrive.
About the role
As a Sales & Marketing Director you will be an
integral part of team, we are seeking a commercially minded and experienced hospitality Sales
and Marketing Director to join our senior leadership team. This is a pivotal
role designed to drive our revenue generation and guest experience to new
heights, working closely with our Managing Director and Founder. You will be
instrumental in driving the sales, brand and marketing vision, ensuring a
harmonious balance between delivering amazing guest value and optimising the
financial performance of the business.
This role requires a proven leader who can not only direct
the sales and marketing functions but also inspire and unite a talented team.
The five venues each possess their unique identities; a challenge and
opportunity will be to balance a high level of personalisation in site-specific
strategies with a group sales and marketing mindset.
You will be well-supported by the Managing Director and
dedicated internal team of seven, alongside external agencies and
consultancies, with resources provided to achieve ambitious goals. You will
work alongside fantastic operators, the best in the business and a dedicated
head office team in Brighton.
Key Responsibilities
Strategic Leadership & Vision:
* Develop
and articulate a compelling sales and marketing vision and strategy that
aligns with Black Rock Group's overall business objectives, growth plans,
and the Founder’s passion for guest experience.
* Translate
the group's commercial goals into actionable sales and marketing plans,
ensuring clear ROI and accountability.
* Champion
a unified "revenue generation and communication" approach,
fostering seamless collaboration and shared goals between the sales and
marketing teams.
* Balance
group-wide initiatives with the individual brand identities and specific
needs of each of the five venues.
* Be
the brand guardian for the group as it grows and matures.
Sales Management & Growth:
* Lead,
mentor, and motivate the sales team, setting ambitious yet achievable
targets for private dining, group events, restaurant, and bar sales.
* Drive
significant growth in Private Dining and Group Event sales, leveraging
expertise in sales strategies, offer development, and client relationship
management.
* Optimise
restaurant and bar sales performance through effective deployment of
hospitality tech stacks, data analysis, and targeted promotional
activities.
* Develop,
implement and maintain robust sales processes, reporting mechanisms, and
performance metrics to ensure continuous improvement and accountability.
Marketing Leadership & Brand Development:
* Direct
and manage the multi-disciplinary marketing team (including Brand
Marketing Manager and Digital Marketing Manager) to create and execute
long-term marketing plans.
* Work
alongside a World-Class brand agency to oversee the development and
evolution of the individual venue and Black Rock Group brands, ensuring
consistent messaging and best-in-class communications across all
touchpoints.
* Understand
and leverage the importance of people and the venue team members within
the brand experience.
* Use
the power of brand communications to enhance guest perception, drive
loyalty, and attract new customers.
* Ensure
marketing calendars are meticulously aligned with trade planning and
operational readiness to provide continuity of sales and maximise impact.
* Accountable
for demonstrating the ROI of marketing activities, use data and analytics
to inform decisions and improve spend.
Team & Stakeholder Management:
* Act
as a strong, inspiring leader for the sales and marketing teams, fostering
a culture of high performance, collaboration, and continuous development.
* Effectively
engage and influence key internal stakeholders across Operations Senior
Leadership, Operations General Managers, Operations Exec Chefs and Venue
Chefs, Procurement, Drinks Development, and Finance to ensure
cross-functional alignment and successful execution of initiatives.
* Manage
relationships with external agencies and consultants, ensuring they
deliver against objectives and provide maximum value.
* Lead
from the front with occasional hands-on involvement to set a clear example
and guide the team.
What We’re Looking For
* Demonstrable
experience managing and motivating a sales team, with a track record of
setting and achieving challenging revenue targets.
* Minimum
10 years of progressive experience in sales and marketing leadership
roles within the premium hospitality sector.
* Fluency
in Private Dining and Group Event sales strategies, including lead
generation, conversion, and client management.
* Proven
expertise in increasing restaurant and bar sales through the
effective use of hospitality technology stacks (e.g., reservation systems,
CRM, yield management tools).
* Proven
Experience in managing suppliers initiatives and A&P funding.
* Extensive
experience in managing multi-functional marketing teams and large budgets,
covering brand, digital, content, PR, and events.
* Strong
understanding of brand building and leveraging brand communications to
create impactful campaigns and enhance guest perception.
* Commercially
astute, with a deep understanding of P&L, revenue optimisation, and a
strong focus on demonstrating ROI for sales and marketing activities.
* Exceptional
leadership qualities, with the ability to rally a team and diverse
stakeholders behind a clear, commercially minded vision.
* Extensive
experience in managing external agencies and consultants, ensuring
effective collaboration and delivery.
What We Offer
* A truly
competitive pay package
* Team
incentives, rewards, and memorable trips
* 50%
discount for you, family, and friends at all Black Rock Group
restaurants
* An extra
day’s holiday every year for your first five years
* Refer
a Friend Scheme
* Cycle
to Work Scheme
* Flexible
working hours
* Genuine
career development within one of the UK’s most respected
restaurant groups
Why Join Us?
By joining Black Rock Restaurant Group, you
become part of one of the UK’s leading independent restaurant companies. We
pride ourselves on recruiting passionate individuals who thrive in hospitality
and love working as part of an established, close-knit team. With venues across
Brighton and London—including The Salt Room, Burnt Orange, Tutto,
and The Coal Shed—we offer excellent progression
opportunities across the group.
If you want to be part of something special, and join the friendliest
team in town, we’d love to hear from you.
Apply Now
Ready to take your hospitality career to the next level? Click apply and let’s
talk!