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Copywriter (6 month contract)

Glasgow (Glasgow City)
JD.COM
Copywriter
Posted: 14h ago
Offer description

JD.com (NASDAQ: JD; HKEX: 9618), also known as JINGDONG, has evolved from a pioneering e-commerce platform into a leading global technology and service provider with supply chain at its core. Renowned for its supply chain innovation and excellence, the company has expanded into sectors including retail, technology, logistics, healthcare, and more, aiming to transform traditional business models with cutting-edge digital solutions.
Learn more about us: https://corporate.jd.com/
About Joybuy
Joybuy is the official overseas e-commerce platform of JD.com - one of the world’s largest online retailers. We are expanding our presence across Europe and the UK, offering customers trusted brands, quality products, and an exceptional shopping experience backed by JD’s global scale.
We are looking for a skilled Copywriter to take ownership of central copy across multiple functions, ensuring clarity, consistency, and impact across all communications. This role will support marketing, communications, customer service, and partnership teams, with a focus on improving user engagement, retention, and the overall customer experience.
Key Responsibilities
* Develop multiple copy options for A/B testing across central lifecycle communications, including push notifications and email campaigns aimed at retention and re-engagement.
* Provide and review website and UX copy (on-site and in-app), including all transactional emails and marketing-owned content.
* Collaborate with cross-functional teams to create a clear, consistent central tone-of-voice document, including tangible examples for banners, category promotions, email/push templates, and other customer touchpoints.
* Support the short-term development of key initiatives such as the homepage, ensuring copy is polished and aligned with overall brand standards.
Requirements
* Strong copywriting skills with attention to detail, tone, and clarity.
* Experience in UX, email, and marketing communications is highly desirable.
* Ability to collaborate with multiple teams and adapt copy for different channels and audiences.
* Comfortable working in a fast-paced environment.
This role has the potential to go permanent.
What We Offer
* The exciting opportunity to shape category strategies and contribute to the growth of a new and dynamic e-commerce business.
* A diverse, inclusive work environment, where you can make a significant impact on JD.com's regional presence.
* A competitive salary and benefits package, including health insurance, pension and performance bonuses.
JD.com is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
【About JD.com】
JD.com (NASDAQ: JD and HKEX: 9618), also known as JINGDONG, is a leading supply chain-based technology and service provider. The company’s cutting-edge retail infrastructure seeks to enable consumers to buy whatever they want, whenever and wherever they want it. The company has opened its technology and infrastructure to partners, brands and other sectors, as part of its "Retail as a Service" offering to help drive productivity and innovation across a range of industries. JD.com’s business has expanded across retail, technology, logistics, health, industrials, property development and international business. JD.com is ranked 44th on the Fortune Global 500 list and is China’s largest retailer by revenue, serving over 600 million annual active customers. The company has been listed on NASDAQ since 2014, and on the Hong Kong Stock Exchange since 2020. Committed to the principles of customer first, innovation, dedication, ownership, gratitude, and integrity, the company's mission is to make lives better through technology, striving to be the most trusted company in the world.
【Our Global Business】
We are dedicated to building a digitally intelligent, cross-border supply chain and global retail infrastructure. Leveraging our global supply chain capabilities, JD.com continues to expand in markets where our competitive strengths shine. Currently, JD.com's operations span China, the U.K., the Netherlands, France, Germany, Spain, Brazil, Hungary, Japan, South Korea, Australia, Thailand, Vietnam, Malaysia, Indonesia, Saudi Arabia, the UAE, the U.S., and many others, serving customers worldwide.
Key International Business Segments: Joybuy (online retail business in Europe), International Logistics, Cross-border Import Business, JD Industrials International, JD Property International
【"Joybuy" - Online Retail Business in Europe】
Joybuy is JD.com's online retail business in Europe. It is currently in the test phase in the UK, the Netherlands, Germany, France, Belgium, and Luxembourg. Joybuy places the customer at the heart of everything it does. Our slogan, “Don’t just buy, Joybuy,” perfectly captures our mission to fulfill our customers’ needs and provide a service that is easy and convenient, but also enjoyable and fun.

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