Digital Marketing Executive
Reading area (Hybrid)
Excellent package + comprehensive benefits
Full-time, permanent
Overview
Looking to elevate your digital marketing career? This is a fantastic opportunity to join a forward-thinking technology organisation and play a central role in expanding its digital footprint across global B2B audiences.
The Role
As Digital Marketing Executive, you ll work across paid media, SEO, website optimisation, content creation, email automation and analytics. You ll support end-to-end digital activity, helping shape campaigns that engage IT-sector audiences and convert interest into measurable results.
What You ll Be Doing
Paid Media Run and optimise PPC and paid social campaigns, delivering regular performance insights.
SEO Support technical updates, keyword research and on/off-page optimisation to improve visibility and authority.
Website & CMS Publish content, build landing pages and assist with site enhancements.
Content Create compelling copy for social, blogs and campaigns, plus simple graphics and visual assets.
Social Media Manage posting schedules, engagement and thought-leadership content across B2B channels.
Email & Automation Build email campaigns and nurture flows while supporting segmentation and tracking.
Analytics Monitor digital KPIs and provide data-driven recommendations.
Collaboration Work with marketing, product and technical teams, coordinating external partners when required.
What You ll Bring
Essential
Experience in B2B digital marketing (ideally tech, SaaS or professional services)
Hands-on PPC experience (Google & Microsoft)
Strong SEO skills across technical, on-page and off-page
Experience using a CMS
Excellent B2B copywriting skills
Confident using GA4 and performance reporting
Ability to produce simple visual assets
Strong organisation and project-management capability
Desirable
Experience with Pardot or Salesforce
Understanding of CRO and B2B funnel stages
Ability to produce short-form video content
Basic HTML/CSS skills
Familiarity with generative AI tools
What s On Offer
Competitive salary
Hybrid working and an open, supportive culture
Rapid progression opportunities
25 days annual leave (plus bank holidays)
Pension scheme
Private medical cover
Life assurance (4x annual salary)
Certus Recruitment Group is a well-established and experienced specialist consultancy sales, marketing, and IT recruitment services. We serve the technology sector across the UK, Europe, North America, and Australia.
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