Want to do the best work of your life? With 24 million customers in 6 countries, make your mark at Europe’s leading media and entertainment brand. A workplace where you can proudly be yourself; our people make Sky a truly exciting and inclusive place to work.
As the Head of Digital Strategic Partnerships & Business Development in this 12 month fixed term contract, you will play a pivotal role in shaping and executing Sky Media’s digital growth strategy. You will lead the identification, negotiation, and management of high‑impact partnerships that drive innovation, revenue, and audience engagement across Sky’s digital advertising ecosystem.
What you’ll do:
Broken this into 3 key areas of Strategic Leadership, Partnership Development and Commercial Growth Strategy.
Strategic Leadership
* Define and lead the digital partnership strategy aligned with Sky Media’s commercial and innovation goals.
* Work closely with the Director of Digital Advertising to help define the overarching vision for the Digital Business and lead a team to deliver against both long and short‑term goals.
Partnership Development
* Build and manage relationships with premium digital publishers, right holders, streaming services, and content creators to expand Sky Media’s supply footprint.
* Secure exclusive and high‑value inventory partnerships that align with Sky’s brand and audience strategy.
* Collaborate with sales, yield, and ad operations teams to optimise monetisation across owned and third‑party supply.
* Ensure compliance with brand safety, viewability, and quality standards across all supply partners.
* Explore innovative supply models and routes to monetising that inventory.
* Forge strategic alliances with major platforms (e.g., YouTube, Meta, TikTok, Spotify) to monetise and expand Sky Media’s digital reach.
* Leverage new tools and ad products to keep Sky Media at the forefront of ad offerings.
* Develop co‑distribution and syndication models that drive incremental audience and revenue.
* Lead negotiations for data‑sharing and audience extension agreements that enhance targeting and measurement.
* Ensure alignment with Sky’s data governance and privacy frameworks.
* Work closely with Sales to understand market demand and analyse opportunities for new products.
* Identify and integrate cutting‑edge ad tech, martech, and data platforms to enhance digital advertising capabilities.
* Collaborate with product and operations teams to develop bespoke solutions for the market.
* Evaluate and build business cases to pilot emerging technologies such as AI‑driven creative, contextual intelligence, and dynamic ad insertion.
Commercial Growth Strategy
* Stay ahead of industry trends, competitor activity, and emerging technologies to maintain Sky’s leadership in digital advertising.
* Present robust business cases for new ad products across the Social, Digital, and Streaming ecosystem.
* Drive new revenue streams through innovative models, joint ventures, and co‑branded initiatives.
* Work closely with editorial teams to ensure alignment between commercial and content goals.
* Influence senior stakeholders internally and externally to support strategic initiatives and long‑term vision.
* Define KPIs and success metrics for new products and partnerships, ensuring continuous optimisation and value delivery.
What you’ll bring
* Proven experience in digital media, advertising technology, or strategic partnerships at a senior level.
* Strong commercial acumen and a track record of delivering revenue growth through partnerships and innovation.
* Deep understanding of the digital advertising ecosystem, including social media, audio and video distribution, programmatic, data, identity, and measurement.
* Team‑player mentality, always looking to excel through collaboration.
* Excellent negotiation and relationship management skills.
* Strategic and analytical thinker with the ability to translate vision into actionable plans.
* Strong leadership and communication skills, with experience influencing senior stakeholders.
* Passion for innovation and a proactive, entrepreneurial mindset.
The Rewards
* Access to free NOW – streaming all your favourite shows.
* A generous pension package.
* Private health‑care.
* Discounts and cashback at over 800 retailers.
How you'll work
We offer a hybrid working approach with flexibility on where and how you work, including the chance to collaborate at our unique office spaces and enjoy the convenience of working from home.
Your office base
Osterley – our campus is a 10‑minute walk from Syon Lane train station, with free shuttle buses to nearby stations, bike shelters, and showers. Facilities include subsidised restaurants, cafés, a Waitrose, gym, cinema, car wash, and beauty salon.
Inclusion
At Sky we focus on who you are and your potential, not just your CV, and we welcome flexible working arrangements. We are a Disability Confident Accredited Employer and encourage applications from all candidates. We will make reasonable adjustments to support applicants where appropriate.
Apply
Apply now to build an amazing career and be part of a brilliant team. We can’t wait to hear from you.
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