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Marketing & communications manager

Newbury
GTC
Marketing communications manager
€50,000 a year
Posted: 3 November
Offer description

Overview

BUUK Infrastructure, our vision is to be the leading utility partner to accelerate the UK towards net zero for all our customers. Our group of companies has been a major driver for change and innovation for over 30 years. We provide a supportive environment that enables our people to be the best and to feel proud to be themselves and part of BUUK Infrastructure. GTC, part of the BUUK Infrastructure Group, are looking for Marketing & Communications Manager who would like to help us reach our mission to “earn customer loyalty and drive business growth by providing consistently excellent service.” This role is based at our Newbury office and includes regular travel to our Oxford Office. This is a 13 month fixed term contract.

Posting End Date: 12/11/2025

What you can expect from us includes a cost of living annual pay review, pension contributions up to 10% if employees contribute 5%, 33 days holiday including bank holidays with the option to purchase an additional 2 weeks, enhanced maternity, paternity and adoption pay, and hybrid working for eligible roles.

BUUK has an award-winning culture. We are an equal opportunity employer and advocate for equity, diversity and inclusion in all we do.


Role purpose

Purpose of this role

Develop, implement, and execute the marketing plan covering segmentation, positioning, messaging, and campaign management using digital and conventional marketing tools/channels to support business growth ambitions.


Responsibilities

* Your Key Responsibilities – Define and implement annual Marketing & Communications plans, including setting and measuring success criteria.
* Identify customer personas and create collateral to support the various stages of the customer journey.
* Develop and execute demand generation and conversion activities through actions such as organic and paid search campaigns, organic and paid social media, content creation, events and more.
* Seek business opportunities in each customer market segment as part of supporting the sales and commercial functions.
* Research and understand customer target groups and their needs for each of the three business areas.
* Understand competitor activity to develop differentiated value propositions.
* Manage the database related to relevant contacts within the target groups and conduct demand generation marketing campaigns.
* Help build rapport with media and associated journalists to support PR and thought leadership strategies in conjunction with our PR agency.
* Ensure compliance with brand guidelines and established brand norms.
* Support the production of marketing collateral taking advantage of synergies with other parts of the business and brands.
* Put together content to support production of blogs, white papers, website, social media, and other publications to increase our brand and thought leader position.
* Responsible for content management of websites and social media channels.


Qualifications

* Education – Degree qualified; Master or Postgraduate in Marketing (Desirable).
* Experience/Knowledge – Extensive relevant working experience in a marketing and communications role within the B2B sector; experience with account-based and segment marketing; working knowledge of digital marketing and automation tools such as CRM, paid search and paid social campaigns; knowledge relating to performance and growth marketing, from awareness to conversion; knowledge about customer personas and segmentation; marketing collateral development (conventional and digital assets).
* Abilities/Skills – Out of the box creative thinker with the ability to finish tasks within agreed timescales; effective written and spoken communication; comfortable in a changing growth environment; strategic yet execution driven; able to work with multiple internal and external stakeholders.
* Desirable – Chartered Institute of Marketing qualification; digital marketing (CRM, paid social, CMS); relevant industry experience in utilities, energy technology or house building; interest in decarbonisation, electrification, digitalisation and related regulation in the new build sector.


What can you expect from us – benefits

* Cost of living annual pay review.
* Company pension contributions up to 10% if employees contribute 5%.
* 33 days holiday including bank holidays with the ability to purchase an additional 2 weeks.
* Enhanced maternity, paternity and adoption pay.
* Referral bonus of £1000 (net of tax) for successful referrals.
* Hybrid working for eligible roles.
* Development opportunities to reach your career aspirations.
* Supportive culture focused on wellbeing and safety.

We are proud to be an equal opportunity employer and we respect each other and advocate for equity, diversity and inclusion in all we do.

Note: This description may include references to related roles and geographies for context. If you would like to be part of our team and you meet many, but not all, of the requirements for this role, please apply. Flexible working options may be discussed.

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