HERMEQ is an incredibly fast-growing online e-commerce seller of non-mechanical plant to European construction companies. Over the last 6 years, since our foundation, the group has grown to over3 80 employees across 12 locations.
We are currently expanding our e-commerce presence (www.hermeq.com) within Europe over the coming months & this is an exciting opportunity to join the team and support the growth in German and Dutch markets. We already have significant sales in Northern Europe & this person will be responsible for executing the e-commerce strategy & paid advertising in Germany and The Netherlands, supported by our international remote team. As Paid Media Executive, you will be responsible for the growth of the German and Dutch websites, with support from our global digital team, creative department & technical design teams. This role reports to the Performance Marketing Manager within the marketing department.
Key responsibilities:
* Localisation of product listing
* Plan, build, and manage Google Ads/Bing campaigns across Search and Shopping to drive leads, sales, and ROI
* Conduct keyword research, audience targeting, and competitor analysis to inform campaign strategy
* Write compelling ad copy and collaborate on creative assets to improve click-through and conversion rates
* Monitor campaign performance daily and optimise bids, budgets, targeting, and creatives to maximise results
* Analyse performance data using Google Ads, Google Analytics (GA4), and other tools to identify trends and opportunities
* Support management of campaign budgets efficiently and ensure spend aligns with performance targets
* Stay up to date with Google Ads/Bing updates, new features, and industry best practices
* Collaborate with internal teams (SEO, creative, web) to ensure campaigns align with wider marketing strategy
* Support account strategy development and contribute ideas to improve overall paid media performance
Requirements:
* 1+ years’ experience with Google/Bing advertising suites
* Fluent in German
* Business level proficiency in Dutch
* Comfortable monitoring budgets and working towards KPIs (CPA, conversions)
* Proven ability to analyse data and optimise campaigns for performance
* Experience with the full Google suite
* Marketing or business related degree
Preferred:
* Fluent in Dutch
* SEO optimisation experience
* Technical SEO knowledge
We are looking for an extremely ambitious and driven individual who will drive our operation forward. This person must be fluent in German & at least business proficient in Dutch, with other language skills desirable. With HERMEQ's portfolio of products constantly evolving this person will also have to quickly react to a fast-paced environment that is always changing. The start-up mindset is still a core part of the companies’ vision and growth is embedded in our mentality. You will be able to learn from our current leadership team in how we built our existing markets, whilst adapting this to fit the local market.
Job Types: Full-time, Permanent
Pay: £29,000-30,000 per year
Location: Birmingham / Remote
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