The Marketing Specialist will develop, execute, and optimise marketing campaigns to increase brand awareness, generate leads, and support business growth. This role blends creativity with analytical thinking to ensure campaigns are targeted, effective, and aligned with company goals.
Location Cleckheaton, BD19 4TT
Job type Permanent
Reporting to Commercial Lead
The Marketing Specialist will develop, execute, and optimise marketing campaigns to increase brand awareness, generate leads, and support business growth. This role blends creativity with analytical thinking to ensure campaigns are targeted, effective, and aligned with company goals. This is a great chance for recent graduates or professionals who’ve recently upskilled to gain hands‑on experience in business strategy, marketing campaigns, and commercial operations in the specialist B2B FMCG sector.
The Responsibilities.
* Plan and execute omni‑channel marketing campaigns (email, social media, digital ads, events) to drive lead and client engagement.
* Conduct market research to identify trends, consumer and customer needs, and competitor activity.
* Create and manage content for websites, social platforms, and all marketing materials.
* Build, track and analyse campaign performance.
* Collaborate with commercial and technical teams to ensure consistency across touch points.
* Manage marketing calendars, budgets, and timelines.
* Act as a Brand Guardian to support brand development.
* Prepare reports and present insights to the Senior Management Team.
* To follow and embed the core company values – Collaboration, Ambition, Expertise, Agility & Integrity.
* Any other reasonable duties as required by the Commercial Lead.
The Skills.
* Bachelor’s degree in Business, Marketing (or in a related field). Alternatively, a Level 6 + Diploma from the Chartered Institute of Marketing or a similar qualification.
* Strong analytical and problem-solving skills.
* Excellent written and verbal communication skills.
* Proficiency in WordPress, Canva, Adobe Illustrator / Photoshop, Capcut / Final Cut and Microsoft Office.
* Experience with SEO, AIO and LLMs.
* Familiarity with digital marketing tools and social listening tools. (e.g., Google Analytics, SEMrush, Similar Web, TikTok Trends, AnswerThePublic, etc.)
* Ability to work independently and as part of a team
* Strong attention to detail and organisational skills
Why Join OREAN?
By joining as a Marketing Specialist, you’ll become part of a team committed to manufacturing excellence, product safety and continuous improvement. You’ll benefit from working for a values‑led employer that offers a supportive workplace culture, growth opportunities, and a meaningful role in ensuring high‑quality standards for our products.
For more about our company culture and values, check out our Careers and About Us pages.
We are committed to equality of opportunity for all staff, and we encourage applications from individuals regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief, or marriage and civil partnerships.
Please note that Orean manages all hiring through our internal recruitment team and we are not seeking support from external recruitment agencies at this time.
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